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Search: person:"Hanson, Sara"
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Hanson, Sara
11
Jiang, Lan
4
Carlson, Jeffrey R.
2
Hong, Yuan
2
Pancras, Joseph
2
Ross, William T.
2
Armstrong Soule, Catherine A.
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Dahl, Darren W.
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Kukar‐Kinney, Monika
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Murthy, Nagesh
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Rousseau-Anderson, Jacqueline
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Journal of service research
2
Journal of the Academy of Marketing Science
2
Psychology & Marketing
2
Electronic markets : the international journal on networked business
1
Handbook of research on the platform economy and the evolution of e-commerce
1
Journal of Consumer Behaviour
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Journal of consumer behaviour
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ECONIS (ZBW)
8
Other ZBW resources
3
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Tipping, disrupted : the multi-stakeholder digital tipped service journey
Warren, Nathan B.
;
Hanson, Sara
- In:
Journal of service research
26
(
2023
)
3
,
pp. 389-404
Persistent link: https://www.econbiz.de/10014325995
Saved in:
2
Social media advertising : how online motivations and congruency influence perceptions of trust
Carlson, Jeffrey R.
;
Hanson, Sara
;
Pancras, Joseph
; …
- In:
Journal of consumer behaviour
21
(
2022
)
2
,
pp. 197-213
Persistent link: https://www.econbiz.de/10013177504
Saved in:
3
Overview, framework, and research propositions of secondhand exchange in the platform economy
Armstrong Soule, Catherine A.
;
Hanson, Sara
- In:
Handbook of research on the platform economy and the …
,
(pp. 129-152)
.
2021
Persistent link: https://www.econbiz.de/10012705001
Saved in:
4
Feeling manipulated : how tip request sequence impacts customers and service providers?
Warren, Nathan
;
Hanson, Sara
;
Hong, Yuan
- In:
Journal of service research
24
(
2021
)
1
,
pp. 66-83
Persistent link: https://www.econbiz.de/10012426763
Saved in:
5
Social media advertising : How online motivations and congruency influence perceptions of trust
Carlson, Jeffrey R.
;
Hanson, Sara
;
Pancras, Joseph
; …
- In:
Journal of Consumer Behaviour
21
(
2021
)
2
,
pp. 197-213
Persistent link: https://www.econbiz.de/10012808216
Saved in:
6
Understanding the impact of recipient identification and discount structure on social coupon sharing : The role of altruism and market mavenism
Hanson, Sara
;
Kukar‐Kinney, Monika
;
Yuan, Hong
- In:
Psychology & Marketing
38
(
2021
)
11
,
pp. 2102-2121
Persistent link: https://www.econbiz.de/10012633165
Saved in:
7
Society or the environment? : understanding how consumers evaluate brand messages about corporate social responsibility activities
Hanson, Sara
;
Jiang, Lan
;
Ye, Jun
;
Murthy, Nagesh
- In:
The journal of brand management : an international journal
26
(
2019
)
1
,
pp. 21-34
Persistent link: https://www.econbiz.de/10012060037
Saved in:
8
Enhancing consumer engagement in an online brand community via user reputation signals : a multi-method analysis
Hanson, Sara
;
Jiang, Lan
;
Dahl, Darren W.
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
2
,
pp. 349-367
Persistent link: https://www.econbiz.de/10012022592
Saved in:
9
Who's got my back? Comparing consumers' reactions to peer‐provided and firm‐provided customer support
Jiang, Lan
;
O'Hern, Matthew
;
Hanson, Sara
- In:
Psychology & Marketing
37
(
2019
)
1
,
pp. 99-113
Persistent link: https://www.econbiz.de/10012189582
Saved in:
10
Friends with benefits : social coupons as a strategy to enhance customers' social empowerment
Hanson, Sara
;
Hong, Yuan
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
4
,
pp. 768-787
Persistent link: https://www.econbiz.de/10011911305
Saved in:
1
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