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Search: person:"Hughes, G.David"
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Hughes, G. David
21
Hughes, G.David
4
Cohen, Joel B.
2
Contini, Bruno
2
Cummings, Larry L.
2
Downs, Phillip E.
2
Guerrero, Jose L.
2
Harnett, Donald L.
2
Hughes, G David
2
Hughes, George David
2
Klompmaker, Jay E.
2
Strauss, Robert P.
2
Bishop jr., Willard R.
1
Chafin, Don C.
1
Haley, Russel I.
1
Haley, Russell I.
1
Hughes, G. D.
1
Juhasz, Joseph B
1
Juhasz, Joseph B.
1
Naert, Philippe A
1
Naert, Philippe A.
1
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1
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1
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1
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3
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3
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3
Addison-Wesley series in marketing
1
Consumer and industrial buying behavior
1
Harvard business review : HBR
1
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
1
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1
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1
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1
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1
New research in marketing : papers arising out of the Research Workshop in Marketing, University od Calif., Berkeley, summer 1963
1
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1
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1
Salesmanship : selected readings
1
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1
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ECONIS (ZBW)
19
RePEc
5
OLC EcoSci
4
Showing
1
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10
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28
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1
OPINION - How Business Education Must Change - Business schools should increasingly reflect, and be far more integrated with, the real world they seek to influence. This means they...
Hughes, G.David
- In:
MIT sloan management review
47
(
2006
)
3
,
pp. 88
Persistent link: https://www.econbiz.de/10007222364
Saved in:
2
Creativity and Innovation: Beyond the Boundaries - Add Creativity to Your Decision Processes - Studies show that innovation is a key to sustainable high performance, but traditiona...
Hughes, G.David
- In:
The Journal for quality and participation
26
(
2003
)
2
,
pp. 4-13
Persistent link: https://www.econbiz.de/10006887718
Saved in:
3
Affect Monitoring and the Primacy of Feelings in Judgment
Pham, Michel Tuan
;
Cohen, Joel B.
;
Pracejus, John W.
; …
- In:
Journal of consumer research : JCR ; an …
28
(
2001
)
2
,
pp. 167-188
Persistent link: https://www.econbiz.de/10006657596
Saved in:
4
Turning New Product Development into a Continuous Learning Process
Hughes, G.David
;
Chafin, Don C.
- In:
The journal of product innovation management : an …
13
(
1996
)
2
,
pp. 89-104
Persistent link: https://www.econbiz.de/10007315624
Saved in:
5
Marketing management : a planning approach
Hughes, George David
;
Hughes, G. David
-
1978
Persistent link: https://www.econbiz.de/10000049887
Saved in:
6
Demand analysis for marketing decisions
Hughes, George David
;
Hughes, G. David
-
1973
-
1. print.
Persistent link: https://www.econbiz.de/10000050689
Saved in:
7
Validating a dial-turning instrument for real-time measurement of affective and evaluative responses to advertising
Pham, Michel T.
;
Hughes, G. D.
;
Cohen, Joel B.
-
1993
Persistent link: https://www.econbiz.de/10000876068
Saved in:
8
Was bringen Markttests?
Klompmaker, Jay E.
;
Hughes, G. David
;
Haley, Russel I.
- In:
Harvard-Manager : Periodikum zu Theorie u. Praxis d. …
(
1983
)
2
,
pp. 77-85
Persistent link: https://www.econbiz.de/10003568782
Saved in:
9
Test marketing in new product development
Klompmaker, Jay E.
;
Hughes, G. David
;
Haley, Russell I.
- In:
Harvard business review : HBR
54
(
1976
)
3
,
pp. 128-138
Persistent link: https://www.econbiz.de/10002233912
Saved in:
10
Buyer/consumer information processing
Hughes, G. David
(
contributor
);
Ray, Michael L.
(
contributor
)
-
1974
Persistent link: https://www.econbiz.de/10003084248
Saved in:
1
2
3
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