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Search: person:"Jeng, Mei-Yuan"
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Jeng, Mei-Yuan
2
Jeng, Mei-yuan
2
Yeh, Tsu-Ming
2
Yeh, Tsu-ming
2
Wu, Shu-nui
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International journal of services and operations management
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ECONIS (ZBW)
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Using a means-end chain to investigate the effect of personal values on brand positioning of green restaurants
Jeng, Mei-Yuan
;
Yeh, Tsu-Ming
- In:
International journal of business excellence
9
(
2016
)
4
,
pp. 511-521
Persistent link: https://www.econbiz.de/10011660378
Saved in:
2
The effect of consumer values on the brand position of green restaurants by means-end chain and laddering interviews
Jeng, Mei-Yuan
;
Yeh, Tsu-Ming
- In:
Service business
10
(
2016
)
1
,
pp. 223-238
Persistent link: https://www.econbiz.de/10011722235
Saved in:
3
Using means-end chains and hierarchical value maps in leisure winery tourism values for Taiwanese and Chinese tourists
Yeh, Tsu-ming
;
Wu, Shu-nui
;
Jeng, Mei-yuan
- In:
International journal of services and operations management
21
(
2015
)
3
,
pp. 265-288
Persistent link: https://www.econbiz.de/10011403666
Saved in:
4
The visiting motivation, perceived value and future behavioural intentions of winery tourists
Yeh, Tsu-ming
;
Jeng, Mei-yuan
- In:
International journal of services and operations management
21
(
2015
)
3
,
pp. 354-369
Persistent link: https://www.econbiz.de/10011403696
Saved in:
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