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Consumer behaviour
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Keßenbrock, Andreas
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Technische Universität Dortmund
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ECONIS (ZBW)
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Asking your phone or a frontline employee? : the influence of in-store information source on choice overload, responsibility, and confidence among young consumers
Schäfers, Tobias
;
Keßenbrock, Andreas
;
Cziehso, Gerrit
; …
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1877-1893
Persistent link: https://www.econbiz.de/10014338331
Saved in:
2
Three essays on In-store information search in a digital world : effects of different Information sources on customers’ path to purchase
Keßenbrock, Andreas
-
2019
Persistent link: https://www.econbiz.de/10012049329
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