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Search: person:"Lavack, Anne M."
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Lavack, Anne M.
26
Cismaru, Magdalena
12
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Jensen, Gitte
3
Kim, Chung K.
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Basil, Michael D.
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International journal of nonprofit and voluntary sector marketing
3
International marketing review
3
Canadian Public Policy
2
Canadian public policy : a journal for the discussion of social and economic policy in Canada
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Marketing theory
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Young consumers : insight and ideas for responsible marketers
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Advertising and violence : concepts and perspectives
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Brand management ; Vol. 3
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Socio-economic perspectives on consumer engagement and buying behavior
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ECONIS (ZBW)
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8
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21
Interaction effects and combinatorial rules governing protection motivation theory variables : a new model
Cismaru, Magdalena
;
Lavack, Anne M.
- In:
Marketing theory
7
(
2007
)
3
,
pp. 249-270
Persistent link: https://www.econbiz.de/10009870666
Saved in:
22
Values and collective self-esteem as predictors of consumer susceptibility to interpersonal influence among university students
Kropp, Fredric
;
Lavack, Anne M.
;
Silvera, David H.
- In:
International marketing review
22
(
2005
)
1
,
pp. 7-33
Persistent link: https://www.econbiz.de/10006239720
Saved in:
23
Consumer evaluation of vertical brand extensions and core brands
Kim, Chung K.
;
Lavack, Anne M.
;
Smith, Margo
- In:
Journal of Business Research
52
(
2001
)
3
,
pp. 211-222
Persistent link: https://www.econbiz.de/10005473814
Saved in:
24
Consumer evaluation of vertical brand extensions and core brands
Kim, Chung K.
;
Lavack, Anne M.
;
Smith, Margo
- In:
Journal of business research : JBR
52
(
2001
)
3
,
pp. 211-222
Persistent link: https://www.econbiz.de/10006725757
Saved in:
25
Product innovation and teenage alcohol consumption : the case of wine coolers
Goldberg, Marvin E.
- In:
Journal of public policy & marketing : JPP & M ; an …
13
(
1994
)
2
,
pp. 218-227
Persistent link: https://www.econbiz.de/10001172984
Saved in:
26
Product Innovation and Teenage Alcohol Consumption: The Case of Wine Coolers
Goldberg, Marvin E.
;
Gorn, Gerald J.
;
Lavack, Anne M.
- In:
Journal of public policy & marketing : JPP & M ; an …
13
(
1994
)
2
,
pp. 218-227
Persistent link: https://www.econbiz.de/10007091663
Saved in:
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