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Search: person:"Logkizidou, Maria"
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Consumer behaviour
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Art infusion
1
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animosity
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perceived fit
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Logkizidou, Maria
3
Bottomley, Paul
2
Angell, Rob
1
Angell, Robert J.
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Brečić, Ružica
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Evanschitzky, Heiner
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European Sport management quarterly : ESMQ
1
Journal of global fashion marketing : JGfM
1
Journal of retailing
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ECONIS (ZBW)
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The neglected unity-in-variety principle : a holistic rather than a single-factor approach in conceptualising a visual merchandise display
Logkizidou, Maria
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
4
,
pp. 309-326
Persistent link: https://www.econbiz.de/10012627130
Saved in:
2
Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships
Angell, Robert J.
;
Bottomley, Paul
;
Brečić, Ružica
; …
- In:
European Sport management quarterly : ESMQ
21
(
2021
)
4
,
pp. 605-624
Persistent link: https://www.econbiz.de/10012623297
Saved in:
3
Why museological merchandise displays enhance luxury product evaluations : an extended art infusion effect
Logkizidou, Maria
;
Bottomley, Paul
;
Angell, Rob
; …
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 67-82
Persistent link: https://www.econbiz.de/10012102923
Saved in:
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