Struyf, Bieke; Galvani, Serena; Matthyssens, Paul; … - In: International Journal of Operations & Production Management 41 (2021) 5, pp. 668-693
Purpose: The purpose of this paper is to provide a theoretical lens on digital servitization (DS) for future research purposes. By developing a multilevel framework that helps structure and untangle its complexity, the authors aim to increase understanding into the persistent challenge of DS....