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Search: person:"Mollá, Alejandro"
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Consumer behaviour
11
Einzelhandel
11
Konsumentenverhalten
11
Retail trade
11
Spain
7
Beziehungsmarketing
6
Online retailing
6
Online-Handel
6
Relationship marketing
6
Spanien
6
Brand management
5
E-commerce
5
Electronic Commerce
5
Markenführung
5
Brand image
4
Distribution channel
4
Globalisierung
4
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4
International market entry
4
Internationaler Markteintritt
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4
Multinationales Unternehmen
4
Retailing
4
Transnational corporation
4
Vertriebsweg
4
Confidence
3
Customer satisfaction
3
Fashion
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Internationalization
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Kundenzufriedenheit
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Textile distribution
3
Textilhandel
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USA
3
Vertrauen
3
Apparel
2
Brand
2
Brand loyalty
2
Case study
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Article
39
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Article in journal
26
Aufsatz in Zeitschrift
26
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2
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2
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2
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research-article
2
review
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English
31
Undetermined
5
Spanish
3
Author
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Mollá Descals, Alejandro
27
Frasquet Deltoro, Marta
13
Mollá, Alejandro
11
Frasquet, Marta
8
Gil, Irene
5
Gil Saura, Irene
4
Miquel-Romero, Maria-Jose
4
Vallet, Teresa
4
Martínez-Ruiz, María Pilar
3
Calderón García, Haydeé
2
Cervera, Amparo
2
Dawson, John
2
Fayos Gardó, Teresa
2
Gómez, Miguel Ángel
2
Gómez-Borja, Miguel Ángel
2
Lorenzo, Carlota
2
Lorenzo-Romero, Carlota
2
Mondéjar-Jiménez, Juan-Antonio
2
Ruiz-Molina, Maria-Eugenia
2
Ruiz-Molina, María-Eugenia
2
Vallet Bellmunt, Teresa
2
Šerić, Maja
2
Calderon, Haydee
1
Chimborazo, Luis Edwin
1
Chimborazo-Azogue, Luis Edwin
1
Dawson, John A.
1
Eckman, Molly
1
Fayos-Gardó, Teresa
1
Gomez Borja, Miguel Angel
1
Gonzáles-Benito, Óscar
1
González-Benito, Ó.
1
González-Benito, Óscar
1
Gómez-Borja, Miguel-Ángel
1
Hyllegard, Karen
1
Ieva, Marco
1
J.M. Ferreira, Jose Enrique Vila, and Anastasia Mariussen, João
1
Lorenzo Romero, Carlota
1
Martínez-Ruiz, M. P.
1
Molla, Alejandro
1
Mondéjar Jiménez, Juan Antonio
1
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Published in...
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International journal of retail & distribution management
4
Información comercial española : ICE : revista de economía
3
The international review of retail, distribution and consumer research
3
Información comercial española : ICE ; revista de economía
2
International journal of internet marketing and advertising : IJIMA
2
Management decision : MD
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Advances in tourism destination marketing
1
Decision support systems : DSS ; the international journal
1
Economic research
1
European Journal of Marketing
1
European journal of operational research : EJOR
1
International Journal of Retail & Distribution Management
1
International business and economics research journal
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail and distribution management
1
Journal of Product & Brand Management
1
Journal of business case studies
1
Journal of business research : JBR
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
Journal of service theory and practice : JSTP
1
Journal of the Operational Research Society : OR
1
Management Decision
1
Market : review for marketing theory and practice
1
Retailing in the European Union : structures, competition and performance
1
The journal of brand management : an international journal
1
The service industries journal
1
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Source
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ECONIS (ZBW)
29
OLC EcoSci
6
Other ZBW resources
4
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1
Customer inspiration in retailing : the role of perceived novelty and customer loyalty across offline and online channels
Frasquet Deltoro, Marta
;
Ieva, Marco
;
Mollá Descals, …
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014460825
Saved in:
2
Mobile dependency and uncertainty reduction : influence on showrooming behaviours and user-generated content creation
Chimborazo-Azogue, Luis Edwin
;
Mollá Descals, Alejandro
; …
- In:
International journal of retail and distribution management
50
(
2022
)
8/9
,
pp. 996-1014
Persistent link: https://www.econbiz.de/10013398147
Saved in:
3
Omnichannel retailer brand experience : conceptualisation and proposal of a comprehensive scale
Frasquet Deltoro, Marta
;
Mollá Descals, Alejandro
; …
- In:
The journal of brand management : an international journal
28
(
2021
)
4
,
pp. 388-401
Persistent link: https://www.econbiz.de/10012550324
Saved in:
4
Explaining Mobile Commerce Usage Intention Based on Technology Acceptance Models in a Developing Market Context
Chimborazo, Luis Edwin
;
Frasquet Deltoro, Marta
;
Mollá …
- In:
Market : review for marketing theory and practice
33
(
2021
)
1
,
pp. 25-40
Persistent link: https://www.econbiz.de/10012653342
Saved in:
5
Drivers of social commerce usage : a multi-group analysis comparing Facebook and Instagram
Ventre, Iván
;
Mollá Descals, Alejandro
;
Frasquet …
- In:
Economic research
34
(
2021
)
1,1
,
pp. 570-589
Persistent link: https://www.econbiz.de/10013341660
Saved in:
6
The role of the store in managing postpurchase complaints for omnichannel shoppers
Miquel-Romero, Maria-Jose
;
Frasquet Deltoro, Marta
; …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 288-296
Persistent link: https://www.econbiz.de/10012238069
Saved in:
7
Consumer motivations for click-and-collect and home delivery in online shopping
Miquel-Romero, Maria-Jose
;
Frasquet Deltoro, Marta
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 115-122)
.
2018
Persistent link: https://www.econbiz.de/10013277490
Saved in:
8
Understanding loyalty in multichannel retailing : the role of brand trust and brand attachment
Frasquet Deltoro, Marta
;
Mollá Descals, Alejandro
; …
- In:
International journal of retail & distribution management
45
(
2017
)
6
,
pp. 608-625
Persistent link: https://www.econbiz.de/10011747850
Saved in:
9
Can advanced technology affect customer-based brand equity in service firms? : an empirical study in upscale hotels
Šerić, Maja
;
Gil Saura, Irene
;
Mollá Descals, Alejandro
- In:
Journal of service theory and practice : JSTP
26
(
2016
)
1
,
pp. 2-27
Persistent link: https://www.econbiz.de/10011421818
Saved in:
10
Consumer receptiveness to international retail expansion : a cross-cultural study of perceptions of social and economic influence of foreign retailers
Eckman, Molly
;
Sakarya, Sema
;
Hyllegard, Karen
;
Gomez …
- In:
The international review of retail, distribution and …
25
(
2015
)
3
,
pp. 260-275
Persistent link: https://www.econbiz.de/10011376916
Saved in:
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