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Search: person:"Nataraajan, Rajan"
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Consumer behaviour
9
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9
Advertising effects
3
Beziehungsmarketing
3
Customer satisfaction
3
Ethics
3
Innovation
3
Kundenzufriedenheit
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Quality of life
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Nataraajan, Rajan
65
Ndubisi, Nelson Oly
12
Guido, Gianluigi
7
Pino, Giovanni
6
Yi, Youjae
6
Dubinsky, Alan J.
5
Huang, Wen-Yeh
5
Amatulli, Cesare
4
Angur, Madhukar G.
4
Harnish, Richard J.
4
Kovacs, Erica Piros
4
Chawla, Sudhir K.
3
Gill, Tripat
3
Gong, Taeshik
3
Peluso, Alessandro M.
3
Pichierri, Marco
3
Saad, Gad
3
Bagozzi, Richard P.
2
Bridges, K. Robert
2
Carson, Alicia E.
2
Chew, Jennie
2
Farias, Salomão Alencar de
2
Keel, Astrid
2
Lai, Rebecca
2
Mariani, Marcello M.
2
Styvén, Maria
2
de Farias, Salomão Alencar
2
Al-Shuridah, Obaid
1
Angur, Madhukar G
1
Barth, James R.
1
Boulton, William R.
1
Capestro, Mauro
1
Carvignese, Marco
1
Daly, Timothy M.
1
De Angelis, Matteo
1
De Cosmo, Lucrezia Maria
1
Gump, Joshua T
1
Gump, Joshua T.
1
Ladhari, Riadh
1
Mostafa, Mohamed M.
1
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Journal of business research : JBR
17
Psychology & marketing
14
Journal of Business Research
6
Psychology & Marketing
6
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of advertising research
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of professional services marketing
2
Journal of service management
2
Operations research, Management science : OR MS ; the international literature digest
2
Business & professional ethics journal
1
Computational Statistics & Data Analysis
1
European journal of marketing : EJM
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of retailing and consumer services
1
Omega
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
The journal of business & industrial marketing
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ECONIS (ZBW)
31
OLC EcoSci
20
RePEc
8
Other ZBW resources
6
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65
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1
Attitudes toward protecting endangered species : the impact of perceived physical attractiveness of animals and political ideology
Harnish, Richard J.
;
Nataraajan, Rajan
;
Tarka, Piotr
; …
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 73-88
Persistent link: https://www.econbiz.de/10013465210
Saved in:
2
The effects of circular format on store patronage : an Italian perspective
De Cosmo, Lucrezia Maria
;
Piper, Luigi
;
Nataraajan, Rajan
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 430-438
Persistent link: https://www.econbiz.de/10013040673
Saved in:
3
Employee perceptions of employers' creativity and innovation : implications for employer attractiveness and branding in tourism and hospitality
Styvén, Maria
;
Näppä, Anna
;
Mariani, Marcello M.
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 290-298
Persistent link: https://www.econbiz.de/10013167974
Saved in:
4
How to shape consumer reaction to corporate environmental communications : accentuating the negative to build trust can elicit favorable intentions and behaviors
Pino, Giovanni
;
Viglia, Giampaolo
;
Nataraajan, Rajan
; …
- In:
Journal of advertising research
62
(
2022
)
1
,
pp. 62-86
Persistent link: https://www.econbiz.de/10013186367
Saved in:
5
Social comparison orientation and frequency : a study on international travel bloggers
Mariani, Marcello M.
;
Styvén, Maria
;
Nataraajan, Rajan
- In:
Journal of business research : JBR
123
(
2021
),
pp. 232-240
Persistent link: https://www.econbiz.de/10012430494
Saved in:
6
Product touch in the real and digital world : how do consumers react?
Pino, Giovanni
;
Amatulli, Cesare
;
Nataraajan, Rajan
;
De …
- In:
Journal of business research : JBR
112
(
2020
),
pp. 492-501
Persistent link: https://www.econbiz.de/10012230636
Saved in:
7
Antecedents to high (low) performances by international technology ventures
Nataraajan, Rajan
;
Ndubisi, Nelson Oly
;
Al-Shuridah, Obaid
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 423-436
Persistent link: https://www.econbiz.de/10012286214
Saved in:
8
Attitudes toward wildlife : The impact of physical attractiveness
Harnish, Richard J.
;
Nataraajan, Rajan
- In:
Psychology & Marketing
37
(
2020
)
12
,
pp. 1703-1707
Persistent link: https://www.econbiz.de/10012273782
Saved in:
9
Brand prominence and social status in luxury consumption : a comparison of emerging and mature markets
Pino, Giovanni
;
Amatulli, Cesare
;
Peluso, Alessandro M.
; …
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 163-172
Persistent link: https://www.econbiz.de/10011980824
Saved in:
10
Effects of face images and face pareidolia on consumers' responses to print advertising : an empirical investigation
Guido, Gianluigi
;
Pichierri, Marco
;
Pino, Giovanni
; …
- In:
Journal of advertising research
59
(
2019
)
2
,
pp. 219-231
Persistent link: https://www.econbiz.de/10012109430
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