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Search: person:"Neidell, Lester A."
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Marktforschung
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Neidell, Lester A.
5
Jackson, Ralph W.
2
Lunsford, Dale A.
2
Whipple, Thomas W.
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing
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Journal of retailing
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Market segmentation : concepts and applications
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Operations research, Management science : OR MS ; the international literature digest
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ECONIS (ZBW)
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1
An empirical investigation of the differences in goods and services as perceived by organizational buyers
Jackson, Ralph W.
;
Neidell, Lester A.
;
Lunsford, Dale A.
- In:
Operations research, Management science : OR MS ; the …
35
(
1995
)
4
,
pp. 379-382
Persistent link: https://www.econbiz.de/10006532745
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2
An Empirical Investigation of the Differences in Goods and Services as Perceived by Organizational Buyers
Jackson, Ralph W.
;
Neidell, Lester A.
;
Lunsford, Dale A.
- In:
Industrial marketing management : the international …
24
(
1995
)
2
,
pp. 99-108
Persistent link: https://www.econbiz.de/10006335777
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3
The use of nonmetric multidimensional scaling in marketing analysis
Neidell, Lester A.
- In:
Market segmentation : concepts and applications
,
(pp. 423-434)
.
1972
Persistent link: https://www.econbiz.de/10003638672
Saved in:
4
Black and White perceptions of competing stores : an application on nonmetric multidimensional scaling
Whipple, Thomas W.
;
Neidell, Lester A.
- In:
Journal of retailing
47
(
1971/72
)
4
,
pp. 5-20
Persistent link: https://www.econbiz.de/10002985437
Saved in:
5
The use of nonmetric multidimensional scaling in marketing analysis
Neidell, Lester A.
- In:
Journal of marketing
33
(
1969
)
4,1
,
pp. 37-43
Persistent link: https://www.econbiz.de/10002564499
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