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Search: person:"Ross, Mitchell"
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Ross, Mitchell
34
Grace, Debra
18
Shao, Wei
13
Surachartkumtonkun, Jiraporn
7
Quach, Sara
6
Barari, Mojtaba
4
Weaven, Scott
4
Jayawardena, Nirma Sadamali
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Jebarajakirthy, Charles
2
Kwek, Anna
2
Maseeh, Haroon Iqbal
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Thaichon, Park
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Thaichon, Sara
2
Arli, Denni
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Ashaduzzaman, Md
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Ashraf, Hafiz Ahmad
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Behl, Abhishek
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Bodey, Kelli L.
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Boonnark, Kittisorn
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Das, Manish
1
Griffin, Deborah
1
Gupta, Manish
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Jin, Ting
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King, Ceridwyn
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Le Dang Lang
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Mitchell, Ross
1
Nahar, Shamsun
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Paul, Justin
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Marketing intelligence & planning
5
Marketing Intelligence & Planning
4
Journal of marketing management : MM
2
Journal of retailing and consumer services
2
Qualitative market research : an international journal
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
European Journal of Marketing
1
European journal of marketing : EJM
1
International Journal of Consumer Studies
1
International Journal of Event and Festival Management
1
International journal of event and festival management
1
International journal of hospitality management
1
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1
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1
Journal of business research : JBR
1
Journal of global information management
1
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1
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1
Qualitative Market Research: An International Journal
1
Services marketing quarterly
1
Sociological Research Online
1
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1
Transforming relationship marketing : strategies and business models in the digital age
1
Young Consumers
1
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ECONIS (ZBW)
21
Other ZBW resources
10
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3
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1
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1
A meta-analysis on peer-to-peer accommodation adoption
Ashaduzzaman, Md
;
Weaven, Scott
;
Ross, Mitchell
; …
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2504-2525
Persistent link: https://www.econbiz.de/10014432489
Saved in:
2
Effective online engagement strategies through gamification : a systematic literature review and a future research agenda
Jayawardena, Nirma Sadamali
;
Ross, Mitchell
;
Quach, Sara
; …
- In:
Journal of global information management
30
(
2022
)
5
,
pp. 1-25
Persistent link: https://www.econbiz.de/10012799517
Saved in:
3
An investigation of visual comprehension in memory for 360-degree video advertisements amongst adolescents
Jayawardena, Nirma Sadamali
;
Ross, Mitchell
;
Quach, Sara
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
7
,
pp. 1789-1812
Persistent link: https://www.econbiz.de/10014315899
Saved in:
4
Utilising machine learning to investigate actor engagement in the sharing economy from a cross-cultural perspective
Barari, Mojtaba
;
Ross, Mitchell
;
Quach, Sara
; …
- In:
International marketing review
40
(
2023
)
6
,
pp. 1409-1431
Persistent link: https://www.econbiz.de/10014470381
Saved in:
5
Exploring the privacy concerns of smartphone app users : a qualitative approach
Maseeh, Haroon Iqbal
;
Nahar, Shamsun
;
Jebarajakirthy, …
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 945-969
Persistent link: https://www.econbiz.de/10014381226
Saved in:
6
Relationships among actors within the sharing economy : meta-analytics review
Barari, Mojtaba
;
Paul, Justin
;
Ross, Mitchell
; …
- In:
International journal of hospitality management
103
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209285
Saved in:
7
Customer participation in firm-initiated activities via social media : understanding the role of experiential value
Quach, Sara
;
Shao, Wei
;
Ross, Mitchell
;
Thaichon, Park
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10012668420
Saved in:
8
Customer perceptions in possession-processing services : factors and indicators of behavioural loyalty
Boonnark, Kittisorn
;
Ross, Mitchell
; …
- In:
Transforming relationship marketing : strategies and …
,
(pp. 83-99)
.
2021
Persistent link: https://www.econbiz.de/10012318908
Saved in:
9
Unfair customer reviews : third-party perceptions and managerial responses
Surachartkumtonkun, Jiraporn
;
Grace, Debra
;
Ross, Mitchell
- In:
Journal of business research : JBR
132
(
2021
),
pp. 631-640
Persistent link: https://www.econbiz.de/10012581646
Saved in:
10
Negative and positive customer shopping experience in an online context
Barari, Mojtaba
;
Ross, Mitchell
;
Surachartkumtonkun, …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012171916
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