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Search: person:"Schumann, Jan H."
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Consumer behaviour
20
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20
Beziehungsmarketing
18
Relationship marketing
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Digitalisierung
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Digitization
11
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11
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English
56
German
19
Undetermined
6
Author
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Schumann, Jan Hendrik
67
Wangenheim, Florian von
15
Schumann, Jan H.
14
Wünderlich, Nancy V.
11
Wangenheim, Florian v.
8
Anderl, Eva
6
Beverungen, Daniel
6
Stich, Volker
6
Holzmüller, Hartmut H.
5
Mende, Martin
5
März, Armin
5
Strina, Giuseppe
5
Ates, Zelal
4
Büttgen, Marion
4
Heß, Nicole Jasmin
4
Hüttel, Björn Armin
4
Komor, Marcin
4
Nagel, Christian Siegfried Anton
4
Schubach, Sebastian
4
Scott, Maura L.
4
Hammes, Daniel
3
Michel, Stefan
3
Sandner, Philipp
3
Steinbach, Andreas
3
Stringfellow, Anne
3
Uhrich, Fabian
3
Volz, Julian
3
Anderl, Eva M.
2
Betzler, Dennis
2
Bidler, Margarita
2
Block, Jörn
2
Bongers, Franziska M.
2
Eggert, Curd-Georg
2
Klapdor, Sebastian
2
Nagel, Christian
2
Nusswald, Martin
2
Praxmarer-Carus, Sandra
2
Ranjan, Kumar Rakesh
2
Read, Stuart
2
Selzer, Veronika Luisa
2
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Technische Universität <München> / Lehrstuhl für Dienstleistungs- und Technologiemarketing
3
Springer-Verlag GmbH
2
Europäische Kommission / Generaldirektion Kommunikationsnetze, Inhalte und Technologien / Copyright
1
Kantar Public
1
Technische Universität München / Lehrstuhl für Dienstleistungs- und Technologiemarketing
1
Universität Passau
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Journal of business research : JBR
6
Journal of service research : JSR
6
Journal of retailing
4
Creativity and Innovation Management
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business economics : JBE
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Remote Services : neue Formen der Internationalisierung von Dienstleistungen
2
Springer eBook Collection
2
TU München - Lehrstuhl für Dienstleistungs- und Technologiemarketing - Publikationen
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
Three Essays on the marketing of innovations : community collaboration, strategy at product launch, and customers’ post-adoption experience of really new products
2
Three essays on new challenges and opportunities for marketing in an evolving technological environment
2
Three essays on success factors of digital and non-digital services
2
Working Paper Series
2
AMS review : official publication of the Academy of Marketing Science
1
Applied marketing science / Angewandte Marketingforschung
1
Arbeitsbericht ; No 16
1
CLIC executive briefing
1
EXFED Working Paper Series
1
Export und Internationalisierung wissensintensiver Dienstleistungen
1
Gabler Research / Applied Marketing Science /Angewandte Marketingforschung
1
Gospodarka Narodowa
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
Journal of Business Venturing
1
Journal of advertising research
1
Journal of business venturing
1
Journal of customer behaviour
1
Journal of international marketing
1
Journal of marketing
1
Journal of personal selling & sales management : JPSSM
1
Journal of service research
1
Journal of strategic marketing
1
Journal of the Academy of Marketing Science
1
Personal- und Organisationsentwicklung bei der Internationalisierung von industriellen Dienstleistungen
1
Psychology & marketing
1
Rutgers business review
1
Schmalenbach Business Review (sbr)
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ECONIS (ZBW)
68
USB Cologne (business full texts)
4
OLC EcoSci
3
RePEc
3
EconStor
1
Other ZBW resources
1
Showing
41
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80
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41
The effect of a service provider’s competitive market position on churn among flat-rate customers
Moser, Sabine
;
Schumann, Jan Hendrik
;
Wangenheim, …
- In:
Journal of service research : JSR
21
(
2018
)
3
,
pp. 319-335
Persistent link: https://www.econbiz.de/10011916513
Saved in:
42
Renew or cancel? : drivers of customer renewal decisions for IT-based service contracts
Wangenheim, Florian von
;
Wünderlich, Nancy V.
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 181-188
Persistent link: https://www.econbiz.de/10011745251
Saved in:
43
"Why would I read a mobile review?" Device compatibility perceptions and effects on perceived helpfulness
März, Armin
;
Schubach, Sebastian
;
Schumann, Jan Hendrik
- In:
Psychology & marketing
34
(
2017
)
2
,
pp. 119-137
Persistent link: https://www.econbiz.de/10011638692
Saved in:
44
Helping firms reduce complexity in multichannel online data : a net taxonomy-based approach for customer journeys
Anderl, Eva
;
Schumann, Jan Hendrik
;
Kunz, Werner
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 185-203
Persistent link: https://www.econbiz.de/10011505019
Saved in:
45
Nonmonetary customer value contributions in free e-services
Anderl, Eva
;
März, Armin
;
Schumann, Jan Hendrik
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 175-189
Persistent link: https://www.econbiz.de/10011591899
Saved in:
46
Mapping the customer journey : lessons learned from graph-based online attribution modeling
Anderl, Eva
;
Becker, Ingo Frank
;
Wangenheim, Florian von
; …
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 457-474
Persistent link: https://www.econbiz.de/10011596851
Saved in:
47
How to use multichannel behavior to predict online conversions : behavior patterns across online channels inform strategies for turning users into paying customers
Klapdor, Sebastian
;
Anderl, Eva
;
Schumann, Jan Hendrik
; …
- In:
Journal of advertising research
55
(
2015
)
4
,
pp. 433-442
Persistent link: https://www.econbiz.de/10011429169
Saved in:
48
The impact of culture on relationship marketing in international services : a target group-specific analysis in the context of banking services
Schumann, Jan H.
;
Schumann, Jan Hendrik
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003868232
Saved in:
49
Spillover effects of service failures in coalition loyalty programs : the buffering effect of special treatment benefits
Schumann, Jan Hendrik
;
Wünderlich, Nancy V.
; …
- In:
Journal of retailing
90
(
2014
)
1
,
pp. 111-118
Persistent link: https://www.econbiz.de/10010359932
Saved in:
50
Targeted online advertising : using reciprocity appeals to increase acceptance among users of free web services
Schumann, Jan Hendrik
;
Wangenheim, Florian von
;
Groene, …
- In:
Journal of marketing
78
(
2014
)
1
,
pp. 59-75
Persistent link: https://www.econbiz.de/10010250075
Saved in:
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