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Search: person:"Siahtiri, Vida"
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Consumer behaviour
10
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8
Brand management
5
Clothing
5
Lieferantenmanagement
5
Markenführung
5
Supplier relationship management
5
Branding
4
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Professional service firms
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Relationship marketing
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Brand image
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Business-to-business marketing
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Clothing industry
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Control for efficiency
2
Customer collaboration
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research-article
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English
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Siahtiri, Vida
24
O'Cass, Aron
15
Ngo, Liem Viet
4
Heirati, Nima
3
Nabi, Nazia
3
O’Cass, Aron
3
Lee, Wai Jin
2
Vesal, Mahdi
2
Ahmadi, Hormoz
1
Getnet, Hailu
1
Jin Lee, Wai
1
Schoefer, Klaus
1
Teah, Min
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Valinatajbahnamiri, Mona
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Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of retailing and consumer services
5
Journal of strategic marketing
3
Journal of fashion marketing and management
2
International Journal of Consumer Studies
1
International journal of consumer studies
1
Journal of Business & Industrial Marketing
1
Journal of Fashion Marketing and Management
1
Journal of Fashion Marketing and Management: An International Journal
1
Journal of Product Innovation Management
1
Journal of Service Theory and Practice
1
Journal of service theory and practice : JSTP
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ECONIS (ZBW)
16
Other ZBW resources
6
OLC EcoSci
2
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1
Unlocking consumer consideration set size formation for luxury services : a study of self-identification, brand status and anticipated emotions
Siahtiri, Vida
;
O'Cass, Aron
;
Nabi, Nazia
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2488-2502
Persistent link: https://www.econbiz.de/10013412520
Saved in:
2
Do senior managers hold the keys to unlock innovation and environmental sustainability?
Vesal, Mahdi
;
Siahtiri, Vida
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 83-96
Persistent link: https://www.econbiz.de/10013255670
Saved in:
3
Strengthening B2B brands by signalling environmental sustainability and managing customer relationships
Vesal, Mahdi
;
Siahtiri, Vida
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 321-331
Persistent link: https://www.econbiz.de/10012491089
Saved in:
4
Flow in computer‐mediated environments : A systematic literature review
Valinatajbahnamiri, Mona
;
Siahtiri, Vida
- In:
International Journal of Consumer Studies
45
(
2021
)
4
,
pp. 511-545
Persistent link: https://www.econbiz.de/10012537454
Saved in:
5
Unlocking solution provision competence in knowledge-intensive business service firms
Siahtiri, Vida
;
Heirati, Nima
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 117-127
Persistent link: https://www.econbiz.de/10012285139
Saved in:
6
How do materialists choose prominent brands in emerging markets?
Siahtiri, Vida
;
Lee, Wai Jin
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 133-138
Persistent link: https://www.econbiz.de/10011980815
Saved in:
7
Status consumption in newly emerging countries : the influence of personality traits and the mediating role of motivation to consume conspicuously
Nabi, Nazia
;
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 173-178
Persistent link: https://www.econbiz.de/10011980829
Saved in:
8
Driving service innovativeness via collaboration with customers and suppliers : evidence from business-to-business services
Heirati, Nima
;
Siahtiri, Vida
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 6-16
Persistent link: https://www.econbiz.de/10012026076
Saved in:
9
In search of status : unpacking the relationship of status with individualism-collectivism, counterconformity motivations and life satisfaction
Nabi, Nazia
;
Siahtiri, Vida
;
O'Cass, Aron
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 378-386
Persistent link: https://www.econbiz.de/10012115157
Saved in:
10
Supporting product innovativeness and customer value at the bottom of the pyramid through context-specific capabilities and social ties
Getnet, Hailu
;
O'Cass, Aron
;
Ahmadi, Hormoz
;
Siahtiri, Vida
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 70-80
Persistent link: https://www.econbiz.de/10012146610
Saved in:
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