Search Results - person:"Sutton, William Antony"

Dees, Windy; Walsh, Patrick; McEvoy, Chad D.; McKelvey, … - 2022 - Fifth edition

"This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the latest information in the field. The book offers abundant examples of the latest issues in the competitive marketplace"--

Persistent link: https://www.econbiz.de/10012254388

Business analytics, revenue management and sport : evidence from the field

Bouchet, Adrien; Troilo, Mike; Urban, Timothy L.; … - In: International journal of revenue management : IJRM 11 (2020) 4, pp. 277-296

Persistent link: https://www.econbiz.de/10012521666

Perception, reality, and the adoption of business analytics : evidence from North American professional sport organizations

Troilo, Michael; Bouchet, Adrien; Urban, Timothy L.; … - In: Omega : the international journal of management science 59 (2016), pp. 72-83

Persistent link: https://www.econbiz.de/10011439750

Ticket sales coaching innovation : a few pages from Paul Brown's playbook

Irwin, Richard L.; Sutton, William Antony - In: Sport marketing quarterly : preferred journal of the … 20 (2011) 2, pp. 103-111

Persistent link: https://www.econbiz.de/10009295459