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Search: person:"Usrey, Bryan"
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Usrey, Bryan
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Consumer cynicism in service failures
Tran, Hai-Anh
;
Strizhakova, Yuliya
;
Usrey, Bryan
; …
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 346-359
Persistent link: https://www.econbiz.de/10012796107
Saved in:
2
The impact of influencer motives and commonness perceptions on follower reactions toward incentivized reviews
Gerrath, Maximilian H. E. E.
;
Usrey, Bryan
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
3
,
pp. 531-548
Persistent link: https://www.econbiz.de/10012939483
Saved in:
3
The downside of scarcity : Scarcity appeals can trigger consumer anger and brand switching intentions
Biraglia, Alessandro
;
Usrey, Bryan
;
Ulqinaku, Aulona
- In:
Psychology & Marketing
(
2021
)
Persistent link: https://www.econbiz.de/10012535723
Saved in:
4
Consumer cynicism in service failures
Tran, Hai‐Anh
;
Strizhakova, Yuliya
;
Usrey, Bryan
; …
- In:
Psychology & Marketing
39
(
2021
)
2
,
pp. 346-359
Persistent link: https://www.econbiz.de/10012808554
Saved in:
5
How downplaying product greenness affects performance evaluations : examining the effects of implicit and explicit green signals in advertising
Usrey, Bryan
;
Palihawadana, Dayananda
;
Saridakis, …
- In:
Journal of advertising
49
(
2020
)
2
,
pp. 125-140
Persistent link: https://www.econbiz.de/10012260441
Saved in:
6
Examining how companies' support of tourist attractions affects visiting intentions : the mediating role of perceived authenticity
Biraglia, Alessandro
;
Gerrath, Maximilian H. E. E.
; …
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 811-823
Persistent link: https://www.econbiz.de/10011927165
Saved in:
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