Dikcius, Vytautas; Adomaviciute-Sakalauske, Karina; … - In: Organizations and markets in emerging economies 15 (2024) 1/30, pp. 74-89
of the affective dimension of attitudinal loyalty. Additionally, this study analyzes differences in attitudinal loyalty … the three dimensions of attitudinal loyalty between loyal and disloyal respondents; however, in contrast to expectations …, the disloyal respondents exhibited very high levels of attitudinal loyalty. These findings contribute to better …