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Search: subject:"CRM capability"
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Beziehungsmarketing
6
Relationship marketing
6
Firm performance
3
Marketing management
3
Marketingmanagement
3
Unternehmenserfolg
3
Competitive advantage
2
Strategic management
2
Strategisches Management
2
Wettbewerbsvorteil
2
Artificial Intelligence
1
Artificial intelligence
1
B-to-B-Marketing
1
B2B
1
Big Data
1
Big data
1
Business-to-business marketing
1
CRM
1
CRM Capability
1
CRM capability
1
CRM-Capability
1
Capability approach
1
Capability-Ansatz
1
Competition
1
Customer Orientation
1
Customer relationship management (CRM) capability
1
Customer retention
1
Data Mining
1
Data mining
1
Digitalization
1
Dynamic capabilities
1
Dynamische Kompetenzen
1
E-commerce
1
E-commerce platform
1
E-tailer
1
Early mover advantage
1
Electronic Commerce
1
Firm Technology Readiness
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6
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English
6
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Aboalganam, Khalid M.
1
Ardyan, Elia
1
Awad, Hussain A. H.
1
Bag, Surajit
1
Bhat, Suhail Ahmad
1
Cavusoglu, Hasan
1
Chatterjee, Sheshadri
1
Chaudhuri, Ranjan
1
Darzi, Mushtaq Ahmad
1
Deng, Ziliang
1
Gupta, Shivam
1
Muhammad Sabbir Rahman
1
Sivarajah, Uthayasankar
1
Sugiyarti, Gita
1
Vrontis, Demetris
1
Wang, Shan
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EuroMed journal of business
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of business information systems : IJBIS
1
International journal of electronic customer relationship management : IJECRM
1
Journal of business research : JBR
1
Vision : the journal of business perspective
1
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ECONIS (ZBW)
6
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1
Technology readiness of B2B firms and AI-based customer relationship management capability for enhancing social sustainability performance
Muhammad Sabbir Rahman
;
Bag, Surajit
;
Gupta, Shivam
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534254
Saved in:
2
The impact of e-marketing and marketing orientation on firm performance with moderating role of social media usage
Awad, Hussain A. H.
;
Aboalganam, Khalid M.
- In:
International journal of business information systems : …
42
(
2023
)
3/4
,
pp. 542-566
Persistent link: https://www.econbiz.de/10014287188
Saved in:
3
Big data analytics in strategic sales performance : mediating role of
CRM
capability
and moderating role of leadership support
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
EuroMed journal of business
17
(
2022
)
3
,
pp. 295-311
Persistent link: https://www.econbiz.de/10013362466
Saved in:
4
The influence of e-
CRM
capability
and co-information sharing activity on product competitiveness and marketing performance of small and medium-sized enterprises
Ardyan, Elia
;
Sugiyarti, Gita
- In:
International journal of electronic customer …
11
(
2017/2018
)
2
,
pp. 158-178
Persistent link: https://www.econbiz.de/10011966922
Saved in:
5
Service, people and cutomer orientation : a capability view to CRM and sustainable competitive advantage
Bhat, Suhail Ahmad
;
Darzi, Mushtaq Ahmad
- In:
Vision : the journal of business perspective
22
(
2018
)
2
,
pp. 163-173
Persistent link: https://www.econbiz.de/10011890376
Saved in:
6
Early mover advantage in e-commerce platforms with low entry barriers : the role of customer relationship management capabilities
Wang, Shan
;
Cavusoglu, Hasan
;
Deng, Ziliang
- In:
Information & management : the internat. journal of …
53
(
2016
)
2
,
pp. 197-206
Persistent link: https://www.econbiz.de/10011448465
Saved in:
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