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Search: subject:"Consumer experience"
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Subject
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Consumer behaviour
90
Konsumentenverhalten
86
Consumer experience
73
consumer experience
37
Beziehungsmarketing
27
Relationship marketing
27
Customer satisfaction
20
Kundenzufriedenheit
20
Brand management
19
Markenführung
18
Einzelhandel
17
Retail trade
17
Brand image
11
Markenimage
11
Social Web
10
Social web
10
Virtual reality
10
Virtuelle Realität
10
Consumer Experience
9
Dienstleistungsqualität
8
Online retailing
8
Online-Handel
8
Service quality
8
Brand
7
Markenartikel
7
Satisfaction
7
Bibliometrics
6
Bibliometrie
6
Event marketing
6
Event-Marketing
6
Internet
6
Augmented reality
5
Consumer experience management
5
Experiment
5
Internet der Dinge
5
Internet marketing
5
Internet of things
5
Online-Marketing
5
Tourism
5
Tourismus
5
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Online availability
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Undetermined
98
Free
18
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Article
124
Book / Working Paper
9
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Article in journal
105
Aufsatz in Zeitschrift
105
research-article
10
Graue Literatur
4
Non-commercial literature
4
Aufsatzsammlung
2
Conference paper
2
Hochschulschrift
2
Konferenzbeitrag
2
review
2
Article
1
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1
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1
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1
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English
124
Undetermined
5
Portuguese
2
German
1
French
1
Author
All
Hoffman, Donna L.
3
Loureiro, Sandra Maria Correia
3
Novak, Thomas P.
3
Stocker, Volker
3
Whalley, Jason
3
Alnsour, Ibrahim Radwan
2
Chaney, Damien
2
Chen, Wei-Chen
2
Cunha, Namércio Pereira da
2
Dziewanowska, Katarzyna
2
Fiore, Ann Marie
2
Hamilton, Kathy
2
Kacprzak, Agnieszka
2
Milman, Ady
2
Pascoe, Michael
2
Pham, Michel T.
2
Schmitt, Bernd
2
Skorek, Monika
2
Tai, Yang-Fei
2
Wang, Yi-Chieh
2
Winzar, Hume
2
Wright, Owen
2
Yoshida, Masayuki
2
Zarantonello, Lia
2
Zehrer, Anita
2
A. Wagner, Beverly
1
Abratt, Russell
1
Abu Bakar Sade
1
Aguiar, Edvan Cruz
1
Akram, Umair
1
Al-Abdin, Ahmed
1
Alamoudi, Hawazen O.
1
Alharthi, Majed
1
Almeida, Stefânia Ordovás de
1
Alves, Helena
1
Anberrée, Alice
1
Aslam, Usman
1
Assaf, Cynthia
1
Aubouin, Nicolas
1
Badot, Olivier
1
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Institution
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Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
1
Oxford Economics Ltd.
1
Université Paris-Dauphine (Paris IX)
1
Published in...
All
Journal of retailing and consumer services
7
Journal of business research : JBR
5
Journal of strategic marketing
5
Asia Pacific journal of marketing and logistics
4
Consumer behavior review : CBR
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of Consumer Marketing
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing management : MM
3
Journal of service management
3
Journal of the Academy of Marketing Science
3
Asia Pacific Journal of Marketing and Logistics
2
International journal of hospitality management
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of retailing
2
Marketing theory
2
Psychology & marketing
2
The journal of brand management : an international journal
2
27th European Regional Conference of the International Telecommunications Society (ITS): "The Evolution of the North-South Telecommunications Divide: The Role for Europe", Cambridge, United Kingdom, 7th-9th September, 2016
1
Acta Universitatis Danubius / Oeconomica
1
Apas Papers
1
Athens journal of business & economics : AJBE
1
Australasian marketing journal
1
Cogent Business & Management
1
Cogent business & management
1
Creativity and innovation management
1
ERIM Ph. D. series research in management / Erasmus Institute of Management
1
Economics Thesis from University Paris Dauphine
1
European Journal of Marketing
1
European Sport management quarterly : ESMQ
1
European journal of marketing
1
European journal of marketing : EJM
1
IIMB management review
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International Journal of Business Performance Management
1
International Journal of Contemporary Hospitality Management
1
International Journal of Retail & Distribution Management
1
International Journal of Technology Diffusion (IJTD)
1
International Journal of Wine Business Research
1
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Source
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ECONIS (ZBW)
112
Other ZBW resources
13
RePEc
5
EconStor
2
BASE
1
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31
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133
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31
Do satisfied customers recommend restaurants? : the moderating effect of engagement on social networks on the relationship between satisfaction and eWOM
Chinelato, Flavia Braga
;
Oliveira, Alessandro Silva de
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2765-2784
Persistent link: https://www.econbiz.de/10014430284
Saved in:
32
How augmented reality impacts retail marketing : a state-of-the-art review from a consumer perspective
Rejeb, Abderahman
;
Rejeb, Karim
;
Treiblmaier, Horst
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 718-748
Persistent link: https://www.econbiz.de/10014304955
Saved in:
33
How to enhance
consumer
experience
over mobile wallet : a data-driven approach
Shankar, Amit
;
Behl, Abhishek
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 838-855
Persistent link: https://www.econbiz.de/10014305011
Saved in:
34
Simulated satiation through reality-enhancing technology
Pala, Erol
;
Kapitan, Sommer
;
Van Esch, Patrick
- In:
Psychology & marketing
39
(
2022
)
3
,
pp. 483-494
Persistent link: https://www.econbiz.de/10012817121
Saved in:
35
The Rock in Rio extraordinary
consumer
experience
journey : a value-based approach
Höpner, Aline
;
Almeida, Stefânia Ordovás de
;
Brasil, …
- In:
International journal of event and festival management
13
(
2022
)
1
,
pp. 92-106
Persistent link: https://www.econbiz.de/10012797505
Saved in:
36
The saturation effect in hotel managerial response
Liu, Xianwei
;
Ye, Qiang
;
Nicolau, Juan Luis
;
Xu, Yukuan
- In:
International journal of hospitality management
102
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013185280
Saved in:
37
Branded content experience in social media settings : a consumer culture theory perspective
Muhammad Waqas
;
Zalfa Laili Hamzah
;
Noor Akma Mohd Salleh
- In:
The journal of brand management : an international journal
29
(
2022
)
2
,
pp. 225-240
Persistent link: https://www.econbiz.de/10013170671
Saved in:
38
Consumer
experience
co-creation in speciality coffee through social media sharing : its antecedents and consequences
Tongrawee Silanoi
;
Supawat Meeprom
;
Porramate Jaratmetakul
- In:
International journal of quality and service sciences
14
(
2022
)
4
,
pp. 576-594
Persistent link: https://www.econbiz.de/10013454242
Saved in:
39
Impact of diversity training on employees and consumers : a review and research agenda
Thakur, Prachi
;
Dhar, Rajib Lochan
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1665-1690
Persistent link: https://www.econbiz.de/10013411957
Saved in:
40
Brand artification beyond luxury : evidence from Russian brand-and-artist collaborations
Zelenskaya, Elena
;
Druzhinina, Evgeniya
;
Berezina, Alexandra
- In:
Creativity and innovation management
31
(
2022
)
4
,
pp. 710-721
Persistent link: https://www.econbiz.de/10013473243
Saved in:
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