Leeuwen, Rik van; Hoogkamp, Koen; Koole, Ger M. - In: Decision analytics journal 10 (2024), pp. 1-13
hospitality industry and its impact on decision making, particularly the exposure effect. The study has two main objectives: (a … exposure effect based on a simulated dataset to increase the number of services chosen by guests. The study compares machine …. The study also employs a reinforcement learning approach, as an extension of a RS, to quantify the exposure effect and …