Arcand, Manon; PromTep, Sandrine; Brun, Isabelle; … - In: International Journal of Bank Marketing 35 (2017) 7, pp. 1068-1089
Purpose The purpose of this paper is to investigate the multidimensional concept of mobile banking service quality (security/privacy, practicity, design/aesthetics, enjoyment and sociality) and the impact of the latter on the quality of the relationship (commitment, trust and satisfaction)...