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Search: subject:"Multichannel customer behavior"
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Beziehungsmarketing
4
Consumer behaviour
4
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3
E-commerce
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Electronic Commerce
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Multichannel strategy
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Online retailing
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Online-Handel
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Vertriebsweg
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Customer service
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Einzelhandel
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Multichannel customer behavior
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Retail trade
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multichannel customer behavior
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Call centre
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Fashion goods
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Health insurance
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Information value
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Informationswert
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Inventory
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Long tail theory
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Omnichannel retailing
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Product returns
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Kumar, Anuj
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Bijmolt, Tammo H. A.
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Gijsenberg, Maarten J.
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Hirche, Christian F.
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Jerath, Kinshuk
1
Kumar, Subodha
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Mehra, Amit
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Netessine, Serguei
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Information systems research : ISR
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Journal of retailing
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Manufacturing & service operations management : M & SOM
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SOM research reports
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ECONIS (ZBW)
4
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When offline stores reduce online returns
Hirche, Christian F.
;
Bijmolt, Tammo H. A.
;
Gijsenberg, …
-
2021
Persistent link: https://www.econbiz.de/10012522241
Saved in:
2
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas
;
Soysal, Gonca
;
Zentner, Alejandro
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Saved in:
3
Why do stores drive online sales? : evidence of underlying mechanisms from a multichannel retailer
Kumar, Anuj
;
Mehra, Amit
;
Kumar, Subodha
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 319-338
Persistent link: https://www.econbiz.de/10012038230
Saved in:
4
An information stock model of customer behavior in multichannel customer support services
Jerath, Kinshuk
;
Kumar, Anuj
;
Netessine, Serguei
- In:
Manufacturing & service operations management : M & SOM
17
(
2015
)
3
,
pp. 368-383
Persistent link: https://www.econbiz.de/10011307925
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