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Relationship marketing
25,469
Beziehungsmarketing
25,434
Consumer behaviour
9,183
Konsumentenverhalten
9,163
Customer satisfaction
5,495
Kundenzufriedenheit
5,445
Service quality
3,993
Dienstleistungsqualität
3,973
Brand management
2,697
Markenführung
2,694
Marketingmanagement
2,571
Marketing management
2,568
Theory
2,283
Theorie
2,278
Deutschland
2,271
Germany
2,266
Lieferantenmanagement
2,231
Supplier relationship management
2,231
Social Web
2,093
Social web
2,093
Brand image
1,944
Markenimage
1,942
Firm performance
1,771
Unternehmenserfolg
1,767
Electronic Commerce
1,723
E-commerce
1,674
Online-Marketing
1,618
Internet marketing
1,605
Innovation
1,490
Kundenwert
1,485
Customer integration
1,474
Kundenintegration
1,473
Customer value
1,464
Vertrauen
1,435
Confidence
1,431
Einzelhandel
1,376
Retail trade
1,368
Brand
1,323
Markenartikel
1,304
Online retailing
1,281
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Undetermined
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21
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895
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841
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Sammelwerk
553
Case study
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Aufsatzsammlung
386
Article
242
Ratgeber
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Guidebook
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Bibliografie enthalten
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Bibliography included
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Conference paper
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105
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conceptual-paper
77
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74
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case-report
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Sammlung
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26,076
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5,115
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Bruhn, Manfred
113
Homburg, Christian
107
Kumar, V.
80
Han, Heesup
55
Huber, Frank
55
Verhoef, Peter C.
55
Hollebeek, Linda D.
51
Herrmann, Andreas
49
Drydakis, Nick
48
Piller, Frank T.
47
Bauer, Hans H.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Mattila, Anna S.
39
Gil Saura, Irene
38
Kraus, Sascha
38
Svensson, Göran
35
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Wiedmann, Klaus-Peter
33
Mittal, Vikas
32
Thaichon, Park
32
Van den Poel, Dirk
32
Wilde, Klaus D.
32
Neslin, Scott A.
31
Prentice, Catherine
31
Sheth, Jagdish N.
31
Walsh, Gianfranco
31
Loureiro, Sandra Maria Correia
30
Reichwald, Ralf
30
Grewal, Dhruv
29
Matzler, Kurt
29
Reinartz, Werner J.
29
Ruyter, Ko de
29
Töpfer, Armin
29
Agnihotri, Raj
28
Evanschitzky, Heiner
28
Georgi, Dominik
28
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Springer Fachmedien Wiesbaden
60
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
29
International Monetary Fund (IMF)
28
HAL
24
Institute for the Study of Labor (IZA)
21
IGI Global
17
Université Paris-Dauphine (Paris IX)
15
Département Sciences Sociales, Agriculture et Alimentation, Espace et Environnement (SAE2), Institut National de la Recherche Agronomique (INRA)
11
National Bureau of Economic Research
11
American Marketing Association
10
Books on Demand GmbH <Norderstedt>
8
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
8
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
7
Europäische Kommission
7
Verlag Dr. Kovač
7
Vlerick Business School
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
International Labour Organization (ILO), United Nations
6
International Monetary Fund
6
Universität St. Gallen
6
AMACOM
5
European Association of Agricultural Economists - EAAE
5
Faculteit Economie en Bedrijfskunde, Universiteit Gent
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
5
ToKnowPress
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Edward Elgar Publishing
4
Erich-Schmidt-Verlag
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Instituto Valenciano de Investigaciones Económicas (IVIE)
4
RWTH Aachen
4
Technische Universität Dresden
4
Wiley-VCH
4
African Association of Agricultural Economists - AAAE
3
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Journal of business research : JBR
826
Journal of retailing and consumer services
612
Industrial marketing management : the international journal for industrial and high-tech firms
475
International journal of hospitality management
341
SpringerLink / Bücher
256
The journal of services marketing
231
The journal of business & industrial marketing
222
Journal of strategic marketing
212
The service industries journal
198
Journal of the Academy of Marketing Science
179
International journal of electronic customer relationship management : IJECRM
143
Cogent business & management
137
International journal of contemporary hospitality management
133
Journal of marketing
132
European Journal of Marketing
131
Tourism management : research, policies, practice
131
Journal of hospitality marketing & management
123
Journal of travel and tourism marketing
123
The journal of brand management : an international journal
123
The journal of product & brand management
120
Journal of service research : JSR
118
Asia Pacific journal of marketing and logistics
115
Marketing intelligence & planning
115
Journal of retailing
112
Journal of service management
110
Psychology & marketing
109
European journal of marketing : EJM
105
Gabler Edition Wissenschaft
102
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Services marketing quarterly
99
Journal of business ethics : JOBE
97
Journal of marketing management : MM
94
Technological forecasting & social change : an international journal
91
The international journal of bank marketing : IJBM
87
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
87
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
85
Service business
85
Journal of Business & Industrial Marketing
81
International journal of production economics
80
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
80
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Source
All
ECONIS (ZBW)
29,513
Other ZBW resources
1,162
RePEc
1,081
EconStor
372
BASE
116
USB Cologne (EcoSocSci)
34
ArchiDok
4
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31751
Computer Aided Selling im Pharma-Kundenmanagement : prozeßorientierte Analyse und Gestaltung eines integrierten CAS-Systems
Jost, Arnim
-
1998
Persistent link: https://www.econbiz.de/10000987852
Saved in:
31752
Strategisches und prozeßorientiertes Vertriebscontrolling
Schneider, Lars Oliver
-
1998
Persistent link: https://www.econbiz.de/10000987907
Saved in:
31753
A dynamic model of customers' usage of services : usage as an antecedent and consequence of satisfaction
Bolton, Ruth N.
;
Lemon, Katherine N.
-
1998
Persistent link: https://www.econbiz.de/10000988899
Saved in:
31754
Wirtschaftspolitische und technologiepolitische Folgen der Globalisierung
Albach, Horst
- In:
Der Universitäts- und Forschungsstandort Deutschland …
,
(pp. 21-36)
.
1998
Persistent link: https://www.econbiz.de/10001299389
Saved in:
31755
Verbraucherorientierte Optimierung der Ressourcenallokation im Dienstleistungsunternehmen
Haas, Hendrik
- In:
Konsumperspektiven : Verhaltensaspekte und …
,
(pp. 135-152)
.
1998
Persistent link: https://www.econbiz.de/10001322703
Saved in:
31756
Zur Ermittlung von Folgekosten aufgrund von Qualitätsmängeln
Fröhling, Oliver
- In:
Kostenmanagement und Controlling
,
(pp. 105-138)
.
1998
Persistent link: https://www.econbiz.de/10001323226
Saved in:
31757
Delivery service : expectation, performances and costs for a distributor
Henaux, Claudine
- In:
Advances in distribution logistics
,
(pp. 111-139)
.
1998
Persistent link: https://www.econbiz.de/10001323385
Saved in:
31758
ECR und Kundenorientierung: Win-win-win-Situation?
Zentes, Joachim
- In:
Kundennahe Logistik : wertschöpfend, agil, …
,
(pp. 47-61)
.
1998
Persistent link: https://www.econbiz.de/10001324035
Saved in:
31759
Kundennähe: Bedeutung für die Logistik
Pfohl, Hans-Christian
- In:
Kundennahe Logistik : wertschöpfend, agil, …
,
(pp. 1-45)
.
1998
Persistent link: https://www.econbiz.de/10001324036
Saved in:
31760
Kunden begeistern : Chancen produzierender Unternehmen durch bessere Dienstleistungen
Seghezzi, Hans Dieter
- In:
Dienstleistungsoffensive - Wachstumschancen intelligent …
,
(pp. 89-100)
.
1998
Persistent link: https://www.econbiz.de/10001325145
Saved in:
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