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Search: subject:"Product features"
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Product features
16
Consumer behaviour
11
Konsumentenverhalten
11
product features
9
Brand switching
6
Productivity
5
Produktivität
5
Beziehungsmarketing
4
Brand image
4
Customer satisfaction
4
Kundenzufriedenheit
4
Markenimage
4
New product development
4
Product design
4
Produktentwicklung
4
Relationship marketing
4
Brand
3
Brand management
3
Brands
3
Consumer behavior
3
Markenartikel
3
Markenführung
3
Online retailing
3
Online-Handel
3
Produktgestaltung
3
Viral marketing
3
Virales Marketing
3
Bayesian analysis
2
Bewertung
2
Brand Name
2
Business-to-business marketing
2
Conjoint
2
Convenience
2
Data Mining
2
Data mining
2
Dependency
2
Equilibrium profits
2
Evaluation
2
India
2
Innovation
2
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Online availability
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Undetermined
23
Free
4
Type of publication
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Article
32
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
22
Aufsatz in Zeitschrift
22
research-article
2
Hochschulschrift
1
review
1
review-article
1
Language
All
English
28
Undetermined
5
Author
All
Ahmed, Zafar U.
4
Al-Kwifi, Osama Sam
2
Padmavathy, C.
2
Swapana, M.
2
Yammout, Dina
2
Abha, Wankhede
1
Al-Kwifi, Sam
1
Al-Kwifi, Sam O.
1
Allenby, Greg
1
Allenby, Greg M.
1
Al‐Kwifi, Sam O.
1
Auger, Pat
1
Baccarella, Christian V.
1
Barwasser, Adrian
1
Beckmann, Markus
1
Brazell, Jeff
1
Brazell, Jeff D.
1
Chu, Xuening
1
Dangelmaier, Manfred
1
Davidaviciene, Vida
1
Devinney, Timothy
1
Dwivedi, Yogesh Kumar
1
Ferrell, Erika
1
Frankwick, Gary L.
1
Fürst, Andreas
1
Gopinath, Krishnan
1
Horn, Maximilian
1
Howell, John
1
Howell, John R.
1
Hoyer, Wayne D.
1
Irani, Seda
1
Jackson, Vanessa
1
Jonyte-Zemlickiene, Akvile
1
Kamarudin, Diyana
1
Kumari, Radha
1
Lee, Min-Young
1
Lentes, Joachim
1
Lu, Xiaonong
1
Marzi, Giacomo
1
Mascle, Christian
1
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International journal of production research
2
Nepalese journal of economics : a publication of Uniglobe College
2
Analele Universitătii Dunărea de Jos Galaţi
1
Forschung zur Digitalisierung der Wirtschaft / Advanced Studies in Business Digitization
1
Information systems and e-business management : ISeB
1
International Journal of E-Business Research (IJEBR)
1
International Journal of Production Economics
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of technology marketing : IJTMkt
1
Journal of Business & Industrial Marketing
1
Journal of Business Ethics
1
Journal of Institutional Studies (Журнал институциональных исследований) Journal of Institutional Studies
1
Journal of Management History
1
Journal of Product & Brand Management
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of engineering and technology management : JET-M
1
Journal of international consumer marketing
1
Journal of management history : JMH
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
Marketing Science
1
Marketing i menedžment innovacij : m&mi
1
Operations management research : OMR ; advancing practice through theory
1
Psychology & marketing
1
Quantitative Marketing and Economics
1
Quantitative marketing and economics : QME
1
Strategic Direction
1
Technological forecasting & social change : an international journal
1
Technology analysis & strategic management
1
The journal of product & brand management
1
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Source
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ECONIS (ZBW)
23
RePEc
5
Other ZBW resources
5
Showing
1
-
10
of
33
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date (oldest first)
1
How product complexity affects consumer adoption of new products : the role of feature heterogeneity and interrelatedness
Fürst, Andreas
;
Pečornik, Nina
;
Hoyer, Wayne D.
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
2
,
pp. 329-348
Persistent link: https://www.econbiz.de/10015047772
Saved in:
2
Technology Acceptance, Path Dependence, and the Demand for Robo-Advisory Services
Horn, Maximilian
-
2024
This book explores the effects of the previously ignored factors of path dependence and
product
features
on technology … the effects of
product
features
on the demand for robo-advice. The results show that selected
product
features
have …
Persistent link: https://www.econbiz.de/10014552606
Saved in:
3
Factors affecting customer buying behavior in online shopping
Davidaviciene, Vida
;
Raudeliuniene, Jurgita
; …
- In:
Marketing i menedžment innovacij : m&mi
(
2021
)
4
,
pp. 11-19
Persistent link: https://www.econbiz.de/10013162727
Saved in:
4
A study on the positioning of the brand variants by smartwatch manufacturers : a technometrics approach
Gopinath, Krishnan
;
Sai, Lokachari Prakash
- In:
Technology analysis & strategic management
35
(
2023
)
6
,
pp. 689-703
Persistent link: https://www.econbiz.de/10014301932
Saved in:
5
Method for the development of Software-Defined Manufacturing equipment
Barwasser, Adrian
;
Lentes, Joachim
;
Riedel, Oliver
; …
- In:
International journal of production research
61
(
2023
)
19
,
pp. 6467-6484
Persistent link: https://www.econbiz.de/10014383076
Saved in:
6
Developing a multi-dimensional product evaluation scale
Tajdini, Saeed
;
Ramirez, Edward
;
Frankwick, Gary L.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 271-293
Persistent link: https://www.econbiz.de/10012796095
Saved in:
7
Factors influencing purchase intention of smartphone : a case of Gen Z Malaysian consumers
Tan, Wai Hong
;
Kamarudin, Diyana
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 50-70
Persistent link: https://www.econbiz.de/10013258234
Saved in:
8
Factors affecting smartphone brand switching behavior in Kathmandu valley
Kumari, Radha
;
Sah, Laxmi Kumar
- In:
Nepalese journal of economics : a publication of …
6
(
2022
)
3
,
pp. 82-95
Persistent link: https://www.econbiz.de/10013449196
Saved in:
9
On the nature, origins and outcomes of over featuring in the new product development process
Marzi, Giacomo
- In:
Journal of engineering and technology management : JET-M
64
(
2022
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013363640
Saved in:
10
Egocentric processing : the advantages of person-related features in consumers' product decisions
Weiss, Liad
- In:
Journal of consumer research : JCR ; an …
49
(
2022
)
2
,
pp. 288-311
Persistent link: https://www.econbiz.de/10013349061
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