Search Results - subject:"Propositions"

Did you mean: subject:"proposition" (462 results)

Rise of the machines? : customer engagement in automated service interactions

Hollebeek, Linda D.; Sprott, David E.; Brady, Michael K. - In: Journal of service research 24 (2021) 1, pp. 3-8

Persistent link: https://www.econbiz.de/10012426746

A framework for agile project management for the water industry in developing economies

Masia, Obby Akani; Van der Poll, John Andrew - In: Journal for global business advancement : JGBA 14 (2021) 1, pp. 70-92

Persistent link: https://www.econbiz.de/10012542357

Market orientation and corporate social responsibility: Towards an integrated conceptual framework

Mahmoud, Mahmoud Abdulai; Blankson, Charles; Hinson, … - In: International Journal of Corporate Social … 2 (2017) 9, pp. 1-15

The aim of this study is to develop a comprehensive framework and propositions showing the integration of market … framework and a number of research propositions. An integrated conceptual framework of economic and social strategies is … constructed based on prior conceptualisation of MO and CSR. In total, twenty-six (26) propositions are developed based on the …

Persistent link: https://www.econbiz.de/10012217648

Market orientation and corporate social responsibility : towards an integrated conceptual framework

Mahmoud, Mahmoud Abdulai; Blankson, Charles; Hinson, Robert - In: International journal of corporate social … 2 (2017) 9, pp. 1-15

Persistent link: https://www.econbiz.de/10011857711

Customer acceptance of four types of hospitality value propositions

Shulga, Lenna V.; Busser, James A. - In: International journal of hospitality management 87 (2020), pp. 1-11

Persistent link: https://www.econbiz.de/10012241949

Value propositions as market-shaping devices : a qualitative comparative analysis

Nenonen, Suvi; Storbacka, Kaj; Sklyar, Alexey; Frow, Pennie - In: Industrial marketing management : the international … 87 (2020), pp. 276-290

Persistent link: https://www.econbiz.de/10012285185

Developing qualitative propositions in sales research : existing approaches and a new multiphasic technique

Johnson, Jeff S. - In: Journal of personal selling & sales management : JPSSM 40 (2020) 1, pp. 19-24

Persistent link: https://www.econbiz.de/10012200904

Value proposition as a framework for value cocreation in crowdfunding ecosystems

Quero, María José; Ventura, Rafael - In: Marketing theory 19 (2019) 1, pp. 47-63

Persistent link: https://www.econbiz.de/10012001464

Social media and innovation : a systematic literature review and future research directions

Bhimani, Hardik; Mention, Anne-Laure; Barlatier, Pierre-Jean - In: Technological forecasting & social change : an … 144 (2019), pp. 251-269

Persistent link: https://www.econbiz.de/10012133926

We need banks, but not only in banking : the case for user-centric platform propositions beyond financing

Kader, Adem - In: Journal of digital banking 4 (2019) 4, pp. 175-183

Persistent link: https://www.econbiz.de/10012156118