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Search: subject:"Versuchsmarkt"
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Versuchsmarkt
25
Marktforschung
22
Deutschland
5
Produkt
4
Neues Produkt
3
Wirtschaft
3
Absatz
1
Berlin
1
Decision
1
Entscheidung
1
Experiment
1
Germany
1
Großbritannien
1
Hannover
1
Hessen
1
Innovation
1
Kleinbetrieb
1
Markenartikel
1
Market research
1
Markt
1
Marktforschng
1
Marktfroschung
1
Produktinnovation
1
Rationality
1
Rationalität
1
Schweiz
1
Statistische Methoden
1
Test
1
Theorie
1
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1
USA
1
Verbarauchforschung
1
Volkswirtschaftliceh Kennzahlen
1
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Article
19
Book / Working Paper
6
Type of publication (narrower categories)
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Arbeitspapier
1
Article in journal
1
Aufsatz in Zeitschrift
1
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Thesis
1
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1
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Undetermined
19
English
3
German
2
French
1
Author
All
Achenbaum, Alvin A.
1
Albers, Sönke
1
Banks, Seymour
1
Besmer, Hans-Joerg
1
Brockhoff, Klaus
1
Cohen, Stanley I.
1
Davis, E. J,
1
Eberl, Dagmar
1
Farley, John U.
1
Fox, Harold W.
1
Greenhalgh, C.
1
Grote, Hubertus
1
Haley, Russel I.
1
Hardin, D. K.
1
Hardin, David K.
1
Hoeger, Armin
1
Howard, John A.
1
Hughes, G. David
1
Kadt, Pieter P. de
1
Klompmaker, Jay E.
1
Lehmann, Donald R.
1
Mardessich, Bartolo
1
Myers, John G.
1
Plott, Charles R.
1
Snella, Jean-Jacques
1
Vanetti, Maurizio
1
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Institution
All
Axel Springer Publishing Group. Guidance and Testmarketing Services
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Nielsen Marketing Service
1
Nielsen Testmarkt-Dienst
1
Published in...
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Esomar congress
4
Proceedings of the ... National Conference of the American Marketing Association
2
Betriebswirtschaftslehre mittelständischer Unternehmen : wissenschaftliche Tagung des Verbandes der Hochschullehrer für Betriebswirtschaft e.V. 1984
1
Business horizons
1
Combined proceedings (Spring Conference + Fall Conference)
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
European advertising markets : looking at Germany
1
European marketing research review
1
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
1
New ideas for successful marketing : [National Conference American Marketing Association, June 13 - 15, 1966, Chicago]
1
Nielsen-Forschung für fortschrittliches Marketing
1
Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section
1
Relevance in marketing: problems, research, action [and] Marketing in motion - "where the action is" : 1971 combined proceedings
1
Research in marketing. Papers read at the 7. Annual Conference of the Market Research Society, Eastbourne, March 1964
1
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
1
Studi di mercato : rivista trimestrale dell'Associazione Italiana per gli Studi di Marketing
1
The journal of business : B
1
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ECONIS (ZBW)
25
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11
Implementation of test marketing
Banks, Seymour
- In:
Proceedings of the ... National Conference of the …
47
(
1964
),
pp. 597-604
Persistent link: https://www.econbiz.de/10003481649
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12
The purpose of market testing
Achenbaum, Alvin A.
- In:
Proceedings of the ... National Conference of the …
47
(
1964
),
pp. 575-587
Persistent link: https://www.econbiz.de/10003462989
Saved in:
13
New-to-the-German-market-piloting-service
1978
Persistent link: https://www.econbiz.de/10003477803
Saved in:
14
New techniques in evaluating tests markets
Kadt, Pieter P. de
- In:
Relevance in marketing: problems, research, action …
,
(pp. 154-157)
.
1971
Persistent link: https://www.econbiz.de/10003594373
Saved in:
15
Testmarkt Hannover: [Nebst] Spoo, Dieter: Der Grossraum Hannover - ein bemerkenswerter markt
1965
Persistent link: https://www.econbiz.de/10003693947
Saved in:
16
Test marketing renewed in the test : The typical part of a specific form of experimental market research
Besmer, Hans-Joerg
- In:
European marketing research review
1
(
1966
)
2
,
pp. 56-60
Persistent link: https://www.econbiz.de/10003491660
Saved in:
17
Möglichkeiten des Testmarketings
Hoeger, Armin
- In:
Esomar congress
19
(
1966
)
9
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003579560
Saved in:
18
After test marketing, what?
Farley, John U.
;
Howard, John A.
;
Lehmann, Donald R.
- In:
Proceedings of the Business and Economic Statistics …
(
1970
),
pp. 288-296
Persistent link: https://www.econbiz.de/10003545012
Saved in:
19
Test marketing: an examination of sales patterns found during 44 recent tests
Davis, E. J,
- In:
Research in marketing. Papers read at the 7. Annual …
,
(pp. 134-145)
.
1964
Persistent link: https://www.econbiz.de/10003523240
Saved in:
20
Discrimination testing: further results and developments
Greenhalgh, C.
- In:
Esomar congress
(
1970
),
pp. 181-199
Persistent link: https://www.econbiz.de/10003563409
Saved in:
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