Search Results - subject:"media richness"

Relationship between information richness and exchange outcomes : moderating effects of media richness and governance mechanisms

Cai, Shaohan; Jun, Minjoon - In: International journal of information systems and supply … 8 (2015) 1, pp. 1-21

Persistent link: https://www.econbiz.de/10011288727

Consumer trust in 3D virtual worlds and its impact on real world purchase intention

Yan, Peng; Ke, Dan - In: Nankai business review international 6 (2015) 4, pp. 381-400

Persistent link: https://www.econbiz.de/10011445441

Corporate Language Proficiency and Reverse Knowledge Transfer in Multinational Corporations: Interactive Effects of Communication Media Richness and Commitment to Headquarters

Peltokorpi, Vesa - In: Journal of International Management 21 (2015) 1, pp. 49-62

knowledge transfer. In addition to its direct effect, I draw on media richness theory and related research to hypothesize that … communication media richness has a mediating effect between HCN corporate language proficiency and reverse knowledge transfer. As … employee commitment to HQ has a moderating effect between communication media richness and reverse knowledge transfer. Data …

Persistent link: https://www.econbiz.de/10011208793

Consumer trust in 3D virtual worlds and its impact on real world purchase intention

Peng, Yan; Ke, Dan - In: Nankai Business Review International 6 (2015) 4, pp. 381-400

Purpose – This paper examines the three-dimensional (3D)virtual world users’ perceptions of authenticity and trustworthiness in the virtual prototypes and users’ potential purchase behavior in the real-world settings. The 3D virtual worlds provide a new platform that exhibits virtual...

Persistent link: https://www.econbiz.de/10014954329

Communication and marketing of services by religious organizations in India

Iyer, Sriya; Velu, Chander; Mumit, Abdul - In: Journal of business research : JBR 67 (2014) 2, pp. 59-67

Persistent link: https://www.econbiz.de/10010237676

The role of 3D product presentation in enhancing electronic customer relationship management (e-CRM) for online retailer : university students context

Algharabat, Raed S. - In: International journal of electronic customer … 8 (2014) 4, pp. 159-179

Persistent link: https://www.econbiz.de/10011471304

Social networking the brand : an exploration of the drivers of brand image in the South African beer market

Beneke, Justin; Blampied, Simon; Miszczak, Sonia; … - In: Journal of food products marketing 20 (2014) 4, pp. 362-389

Persistent link: https://www.econbiz.de/10010399875

Media richness and information acquisition in internet recruitment

Badger, Jessica M.; Kaminsky, Samuel E.; Behrend, Tara S. - In: Journal of managerial psychology 29 (2014) 7, pp. 866-883

Persistent link: https://www.econbiz.de/10010418121

Communication and marketing of services by religious organizations in India

Iyer, Sriya; Velu, Chander; Mumit, Abdul - In: Journal of Business Research 67 (2014) 2, pp. 59-67

. The study uses media richness theory with competitive response to develop hypotheses about the use of personal and non …

Persistent link: https://www.econbiz.de/10010729971

Media richness and information acquisition in internet recruitment

M. Badger, Jessica; E. Kaminsky, Samuel; S. Behrend, Tara - In: Journal of Managerial Psychology 29 (2014) 7, pp. 866-883

the role of media richness in applicants’ ability to learn information relevant to making an application decision. The … authors examine these relationships in the context of two competing theories, namely media richness theory and cognitive load …

Persistent link: https://www.econbiz.de/10014888929