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Search: subject:"multichannel retailing"
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Subject
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Einzelhandel
51
Retail trade
51
Distribution channel
49
Vertriebsweg
49
E-commerce
33
Online retailing
33
Online-Handel
33
Electronic Commerce
32
Consumer behaviour
28
Konsumentenverhalten
28
Multichannel retailing
28
multichannel retailing
23
Beziehungsmarketing
15
Relationship marketing
15
Internet
7
Internet marketing
7
Online-Marketing
7
Marketing management
5
Marketingmanagement
5
Preismanagement
5
Pricing strategy
5
Brand management
4
Customer satisfaction
4
Einzelhandelspreis
4
Food retailing
4
Food trade
4
Kundenzufriedenheit
4
Lebensmitteleinzelhandel
4
Lebensmittelhandel
4
Markenführung
4
Mobile Business
4
Mobile business
4
Multichannel Retailing
4
Retail price
4
Brand
3
Brand image
3
Competition
3
Game theory
3
Markenartikel
3
Markenimage
3
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Online availability
All
Undetermined
39
Free
3
Type of publication
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Article
53
Book / Working Paper
2
Type of publication (narrower categories)
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Article in journal
49
Aufsatz in Zeitschrift
49
Aufsatz im Buch
2
Book section
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
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Language
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English
52
Undetermined
3
Author
All
Cebollada, Javier
3
Schramm-Klein, Hanna
3
Arce-Urriza, Marta
2
Avery, Jill
2
Breugelmans, Els
2
Campo, Katia
2
Caravella, Mary
2
Emrich, Oliver
2
Frasquet Deltoro, Marta
2
Lamey, Lien
2
Melis, Kristina
2
Steenburgh, Thomas J.
2
Steinmann, Sascha
2
Wagner, Gerhard
2
Çengel, Özgür
2
Abhishek, Vibhanshu
1
Agnihotri, Arpita
1
Ahmed, Waqas
1
Akter, Shahriar
1
Ba, Sulin
1
Barnes, Donald C.
1
Barratt, Mark
1
Benedicktus, Ray L.
1
Bezes, Christophe
1
Bezic, Heri
1
Bilgicer, Tolga
1
Bodlaj, Mateja
1
Brady, Michael K.
1
Bulla, Ingo
1
Bulla, Jan
1
Cai, Yuanfeng
1
Cao, Lanlan
1
Cao, Wenbin
1
Chang, Meijing
1
Choi, Jeonghye
1
Chou, Yen-Chun
1
Chu, Yanlai
1
Chuah, Stephanie Hui-wen
1
Chuang, Howard Hao-Chun
1
Dai, Yue
1
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Institution
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Harvard Business School, Harvard University
1
Published in...
All
Journal of retailing
8
Journal of retailing and consumer services
4
Journal of business research : JBR
3
Journal of marketing channels : ... distribution systems, strategy, and management
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of electronic commerce : IJEC
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
2
The international review of retail, distribution and consumer research
2
Asia-Pacific journal of management research and innovation
1
Business Logistics in Modern Management
1
Electronic commerce research
1
European retail research
1
HKIMR working paper
1
Harvard Business School Working Papers
1
Information systems and e-business management : ISeB
1
International journal of production research
1
International journal of retail and distribution management
1
Journal of business logistics : JBL
1
Journal of organizational computing and electronic commerce
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Journal of the Operational Research Society
1
Marketing : ZFP ; journal of research and management
1
Marketing Science
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
The journal of applied business research
1
The journal of personal selling & sales management : JPSSM
1
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Source
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ECONIS (ZBW)
52
RePEc
3
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11
Going online for groceries : drivers of category-level share of wallet expansion
Campo, Katia
;
Lamey, Lien
;
Breugelmans, Els
;
Melis, Kristina
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 154-172
Persistent link: https://www.econbiz.de/10012648983
Saved in:
12
Do channel integration efforts pay-off in terms of online and offline customer loyalty?
Frasquet Deltoro, Marta
;
Miquel, Maria-José
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 859-873
Persistent link: https://www.econbiz.de/10011775727
Saved in:
13
Catalogue as a tool for reinforcing habits : empirical evidence from a multichannel retailer
Mark, Tanya
;
Bulla, Jan
;
Niraj, Rakesh
;
Bulla, Ingo
; …
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
4
,
pp. 528-541
Persistent link: https://www.econbiz.de/10012152461
Saved in:
14
Online category pricing at a multichannel crocery retailer
Cebollada, Javier
;
Chu, Yanlai
;
Jiang, Zhiying
- In:
Journal of interactive marketing : a quarterly …
46
(
2019
),
pp. 52-69
Persistent link: https://www.econbiz.de/10012107041
Saved in:
15
Brick or click? : channel choice disruptions in travel industry
Sahil Singh Jasrotia
;
Mishra, H. G.
;
Koul, Surabhi
- In:
Asia-Pacific journal of management research and innovation
15
(
2019
)
1/2
,
pp. 16-26
Persistent link: https://www.econbiz.de/10012160595
Saved in:
16
Manufacturer-retail platform interactions in the presence of a weak retailer
Shen, Yuelin
;
Yang, Xiaodong
;
Dai, Yue
- In:
International journal of production research
57
(
2019
)
9
,
pp. 2732-2754
Persistent link: https://www.econbiz.de/10012193197
Saved in:
17
The effect of house ads on multichannel sales
Goic, Marcel
;
Álvarez, Rodolfo
;
Montoya, Ricardo
- In:
Journal of interactive marketing : a quarterly …
42
(
2018
),
pp. 32-45
Persistent link: https://www.econbiz.de/10011873131
Saved in:
18
Online auctions and
multichannel
retailing
Kuruzovich, Jason
;
Etzion, Hila
- In:
Management science : journal of the Institute for …
64
(
2018
)
6
,
pp. 2734-2753
Persistent link: https://www.econbiz.de/10011879021
Saved in:
19
The effect of a data breach announcement on customer behavior : evidence from a multichannel retailer
Janakiraman, Ramkumar
;
Lim, Joon Ho
;
Rishika, Rishika
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 85-105
Persistent link: https://www.econbiz.de/10011810267
Saved in:
20
The effects of search-related and purchase-related mobile app additions on retailers’ shareholder wealth : the roles of firm size, product category, and customer segment
Cao, Lanlan
;
Liu, Xin
;
Cao, Wenbin
- In:
Journal of retailing
94
(
2018
)
4
,
pp. 343-351
Persistent link: https://www.econbiz.de/10011958207
Saved in:
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