Tran, Anh Tram Nguyen; Nguyen, Uyen Hoang Dinh; Ngo, Vu Minh - In: Cogent Business & Management 10 (2023) 1, pp. 1-16
Significant changes have been brought about in consumer behaviour as a result of the COVID-19 pandemic. Digital consumption has attracted a large number of new consumers during the pandemic. However, there are few academic studies on the determinants of these crucial changes in consumer...