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Search: subject:"online social media"
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Social Web
16
Social web
16
Internet marketing
12
Online-Marketing
11
Online social media
8
online social media
8
Consumer behaviour
7
Konsumentenverhalten
7
Viral marketing
7
Virales Marketing
7
Beziehungsmarketing
3
E-commerce
3
Electronic Commerce
3
Online Social Media
3
Relationship marketing
3
Twitter
3
Bayesian estimation
2
Customer satisfaction
2
E-WOM
2
Hotel
2
Information behaviour
2
Information dissemination
2
Informationsverbreitung
2
Informationsverhalten
2
Kundenzufriedenheit
2
Online booking intentions
2
Online retailing
2
Online review
2
Online-Handel
2
Word of mouth
2
social dynamics
2
user-generated content
2
word of mouth
2
Additional review
1
Bayes-Statistik
1
Bayesian inference
1
Beschwerdemanagement
1
Biometric Pattern Recognition
1
Blockchain
1
Branching models
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Article
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research-article
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English
20
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1
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Gu, Bin
2
Guo, Xiao
2
Moe, Wendy W.
2
Schweidel, David A.
2
Wang, Liang
2
Alaraifi, Adel
1
Andrés Suárez, Javier de
1
Azam, Samiul
1
Baral, Nisha
1
Biswal, Santosh Kumar
1
Chakraborty, Uttam
1
Chauhan, Sandeep
1
Cichy, Ronald
1
Delkhosh, Fatemeh
1
Doan Thuc Dinh Tran
1
Feng, Xiangnan
1
Fonseca, António
1
Garibay, Ivan
1
Gautam, Vikas
1
Gavrilova, Marina L.
1
Gopal, Ram
1
Gunaratne, Chathika
1
He, Xiaoyun
1
Hosanagar, Kartik
1
Hussainey, Khaled
1
Jayalath, Chathura
1
Khan Md. Raziuddin Taufique
1
Kim, MiRan
1
Law, Chun Hung Roberts
1
Law, Rob
1
Lee, Young-Jin
1
Li, Ran
1
Lin, Xiaolin
1
Lobel Trong Thuy Tran
1
Loc Tuan Le
1
Lorca, Pedro
1
Louçã, Jorge
1
Lu, Haibing
1
Ly Minh Thi Pham
1
Magid, Ahmed Adbel
1
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Computational & mathematical organization theory
1
Computational and mathematical organization theory
1
Eurasian business perspectives : proceedings of the 26th and 27th Eurasia Business and Economics Society Conferences
1
Information systems research : ISR
1
International Journal of Cognitive Informatics and Natural Intelligence (IJCINI)
1
International Journal of Contemporary Hospitality Management
1
International Journal of Financial Studies : open access journal
1
International journal of contemporary hospitality management
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic marketing and retailing : IJEMR
1
Journal of Hospitality and Tourism Technology
1
Journal of Organizational and End User Computing (JOEUC)
1
Journal of management information systems : JMIS
1
Journal of retailing and consumer services
1
Management research review
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing Science
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Omega : the international journal of management science
1
Production and operations management : an international journal of the Production and Operations Management Society
1
The journal of high technology management research
1
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ECONIS (ZBW)
16
Other ZBW resources
4
RePEc
1
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date (oldest first)
1
The moderating role of
online
social
media
in the relationship between corporate social responsibility disclosure and investment decisions : evidence from Egypt
Magid, Ahmed Adbel
;
Hussainey, Khaled
;
Andrés Suárez, …
- In:
International Journal of Financial Studies : open …
11
(
2023
)
2
,
pp. 1-26
online
social
media
(OSM) influences the extent to which CSR performance disclosure influences such judgments. To examine …
Persistent link: https://www.econbiz.de/10014284770
Saved in:
2
Impact of bot involvement in an incentivized blockchain-based
online
social
media
platform
Delkhosh, Fatemeh
;
Gopal, Ram
;
Patterson, Raymond A.
; …
- In:
Journal of management information systems : JMIS
40
(
2023
)
3
,
pp. 778-806
Persistent link: https://www.econbiz.de/10014365155
Saved in:
3
Psychological empowerment of women entrepreneurs : a netnographic study on Twitter
Chakraborty, Uttam
;
Biswal, Santosh Kumar
- In:
Management research review
45
(
2022
)
6
,
pp. 717-734
Persistent link: https://www.econbiz.de/10013284954
Saved in:
4
Conceptualizing the assimilation and risk of
online
social
media
in Saudi Arabia : an empirical study
Alaraifi, Adel
- In:
Eurasian business perspectives : proceedings of the …
,
(pp. 201-218)
.
2020
This chapter examines the assimilation and risk of
online
social
media
(OSM) in Saudi Arabia. It seeks to identify the …
Persistent link: https://www.econbiz.de/10012793730
Saved in:
5
Building customer engagement and brand loyalty through
online
social
media
: an exploratory study
Ningthoujam, Sombala
;
Manna, Reshmi
;
Gautam, Vikas
; …
- In:
International journal of electronic marketing and …
11
(
2020
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10012227519
Saved in:
6
How managerial responses to online reviews affect customer satisfaction : an empirical study based on additional reviews
Zhao, Yan
;
Wen, Lingling
;
Feng, Xiangnan
;
Li, Ran
;
Lin, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012305219
Saved in:
7
The effects of information overload on online conversation dynamics
Gunaratne, Chathika
;
Baral, Nisha
;
Rand, William
; …
- In:
Computational & mathematical organization theory
26
(
2020
)
2
,
pp. 255-276
Persistent link: https://www.econbiz.de/10012272011
Saved in:
8
The impact of Twitter adoption on lawmakers’ voting orientations
Mousavi, Reza
;
Gu, Bin
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 133-153
Persistent link: https://www.econbiz.de/10012038213
Saved in:
9
Explaining the emergence of online popularity through a model of information diffusion
Fonseca, António
;
Louçã, Jorge
- In:
Computational and mathematical organization theory
24
(
2018
)
2
,
pp. 169-187
Persistent link: https://www.econbiz.de/10011856227
Saved in:
10
A revised model of e-brand equity and its application to high technology products
Loc Tuan Le
;
Lobel Trong Thuy Tran
;
Ly Minh Thi Pham
; …
- In:
The journal of high technology management research
29
(
2018
)
2
,
pp. 151-160
Persistent link: https://www.econbiz.de/10011955136
Saved in:
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