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Search: subject:"transgression"
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Consumer behaviour
39
Konsumentenverhalten
39
Transgression
34
Brand image
24
Markenimage
24
Brand management
23
Markenführung
23
transgression
23
Brand transgression
15
Brand
14
Ethics
14
Ethik
14
Markenartikel
14
Business ethics
10
Moral Decision Making
10
Moral Transgression
10
Beziehungsmarketing
9
Relationship marketing
9
Unternehmensethik
9
Emotion
8
Committee Decisions
7
Experiment
7
Shared Guilt
7
Athletes
6
Celebrity endorsement
6
Celebrity-Werbung
6
Diffused Responsibility
6
Group Absolution
6
Institutional Design
6
Kundenzufriedenheit
6
Sportler
6
brand transgression
6
Customer satisfaction
5
Spillover effect
5
Spillover-Effekt
5
Advertising effects
4
Athlete transgression
4
Crisis management
4
Decision
4
Designation of origin
4
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Undetermined
63
Free
24
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Article
81
Book / Working Paper
40
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66
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66
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8
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5
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research-article
5
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English
81
Undetermined
32
French
8
Author
All
Babeau, Olivier
16
Szech, Nora
13
Rothenhäusler, Dominik
10
Schweizer, Nikolaus
10
Chanlat, Jean-François
6
Lee, Joon Sung
5
Fillol, Charlotte
4
Pesqueux, Yvon
4
Aichner, Thomas
3
Coletti, Paolo
3
Falk, Armin
3
Grégoire, Yany
3
Kwak, Dae Hee
3
Trump, Rebecca K.
3
Wilken, Robert
3
Adams, Gabrielle S.
2
Baines, Susan
2
Besharat, Ali
2
Bull, Michael
2
Chand, Masud
2
Cova, Bernard
2
Ghorbani, Majid
2
Inesi, M. Ena
2
Khlif, Wafa
2
Liao, Yuan
2
Pillutla, Madan M.
2
Purcell, Martin
2
Saucet, Marcel
2
Seanor, Pam
2
Septianto, Felix
2
Zou, Xi
2
Çayköylü, Sinan
2
Abedin, Mohammad Ishmam
1
Adams, David
1
Agrawal, Nidhi
1
Ahn, Hongmin
1
Algesheimer, René
1
Alimohammadirokni, Mohammad
1
Aloysius, John
1
Azambuja, Ricardo
1
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Université Paris-Dauphine (Paris IX)
19
HAL
4
Abteilung "Ökonomik des Wandels", Wissenschaftszentrum Berlin für Sozialforschung (WZB)
2
Université Paris-Dauphine
2
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
1
Fakultät für Wirtschaftswissenschaften, Karlsruhe Institut für Technologie
1
Institut de Préparation à l'Administration et à la Gestion (IPAG)
1
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Economics Papers from University Paris Dauphine
19
Journal of business research : JBR
9
European Sport management quarterly : ESMQ
3
Journal of Business Ethics
3
Marketing letters : a journal of research in marketing
3
Sport management review
3
The journal of product & brand management
3
Discussion Papers, Research Unit: Economics of Change
2
Discussion paper
2
Journal of business ethics : JOBE
2
Journal of global marketing
2
Journal of marketing communications
2
Journal of the Academy of Marketing Science
2
Open Access publications from Université Paris-Dauphine
2
Post-Print / HAL
2
Society and Business Review
2
Society and business review
2
WZB Discussion Paper
2
Working Papers / HAL
2
AMS review : official publication of the Academy of Marketing Science
1
CESifo Working Paper
1
CESifo working papers
1
Consumer Behavior in Tourism and Hospitality
1
Corporate reputation review
1
ERIM Report Series Research in Management
1
European economic review : EER
1
European journal of marketing
1
Governing markets as knowledge commons
1
Human relations
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Journal of Public Sector Management
1
International Journal of Sports Marketing and Sponsorship
1
International journal of advertising : the review of marketing communications
1
International journal of public sector management : IJPSM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
Journal of Asia Business Studies
1
Journal of Business Research
1
Journal of Islamic marketing
1
Journal of business ethics : JBE
1
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Source
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ECONIS (ZBW)
72
RePEc
38
Other ZBW resources
6
EconStor
4
BASE
1
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21
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30
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121
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21
Examining buyers' negative word-of-mouth intentions following suspected salesperson transgressions
DeCarlo, Thomas E.
;
Hansen, John D.
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 35-44
Persistent link: https://www.econbiz.de/10013259003
Saved in:
22
Mending fences in a buyer-supplier relationship : the role of justice in relationship restoration
Mir, Saif
;
Blessley, Misty
;
Zacharia, Zach
;
Aloysius, John
- In:
The journal of supply chain management
58
(
2022
)
3
,
pp. 23-46
Persistent link: https://www.econbiz.de/10013329419
Saved in:
23
Too cute to be bad? : cute brand logo reduces consumer punishment following brand transgressions
Septianto, Felix
;
Kwon, Junbum
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1108-1126
Persistent link: https://www.econbiz.de/10013471066
Saved in:
24
"I'll stand by you" : understanding customers' moral decoupling processes and supportive behavioral intentions in cases of corporate misconduct
Kim, Soojin
;
Krishna, Arunima
- In:
Journal of marketing communications
28
(
2022
)
7
,
pp. 745-767
Persistent link: https://www.econbiz.de/10013493041
Saved in:
25
La prédiction des situations de dépendance de l'auditeur : une étude empirique en contexte Camerounais
Ngantchou, Alexis
;
Hanko, Osée
- In:
Revue Gestion 2000 : management & prospective
38
(
2021
)
4
,
pp. 85-112
Persistent link: https://www.econbiz.de/10012873324
Saved in:
26
Country image at risk : spillover effects of product-harm crises and the role of trust
Aichner, Thomas
;
Wilken, Robert
;
Coletti, Paolo
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 73-89
Persistent link: https://www.econbiz.de/10012515199
Saved in:
27
Cultural cognition and endorser scandal : impact of consumer information processing mode on moral judgment in the endorsement context
Lee, Joon Sung
;
Kwak, Dae Hee
;
Bagozzi, Richard P.
- In:
Journal of business research : JBR
132
(
2021
),
pp. 906-917
Persistent link: https://www.econbiz.de/10012581673
Saved in:
28
Country image at risk : spillover effects of product-harm crises and the role of trust
Aichner, Thomas
;
Wilken, Robert
;
Coletti, Paolo
- In:
Journal of global marketing
34
(
2021
)
2
,
pp. 73-89
Persistent link: https://www.econbiz.de/10012584503
Saved in:
29
Did the Volkswagen emissions scandal harm the "Made in Germany" image? : a cross-cultural, cross-products, cross-time study
Aichner, Thomas
;
Coletti, Paolo
;
Jacob, Frank
;
Wilken, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 179-190
Persistent link: https://www.econbiz.de/10012666288
Saved in:
30
Service failure and recovery at the crossroads : recommendations to revitalize the field and its influence : editorial
Grégoire, Yany
;
Mattila, Anna S.
- In:
Journal of service research
24
(
2021
)
3
,
pp. 323-328
Persistent link: https://www.econbiz.de/10012592932
Saved in:
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