Borrello, Massimiliano; Cembalo, L.; D'Amico, Valentina - In: Agricultural and Food Economics : AFE 11 (2023) 1, pp. 1-8
Policy and practitioners' initiatives to stimulate sustainable consumption have so far failed to have notable impact on individuals' behaviors. The current commentary is a plea to social and sustainability scientists, particularly to economists dealing with sustainable agri-food systems, to dig...