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Search: subject_exact:"Customer orientation"
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Beziehungsmarketing
25,019
Relationship marketing
25,018
Consumer behaviour
8,683
Konsumentenverhalten
8,683
Customer satisfaction
5,284
Kundenzufriedenheit
5,284
Service quality
3,837
Dienstleistungsqualität
3,836
Brand management
2,518
Markenführung
2,518
Deutschland
2,227
Germany
2,215
Theory
2,205
Theorie
2,203
Lieferantenmanagement
2,145
Supplier relationship management
2,145
Social Web
1,978
Social web
1,978
Markenimage
1,842
Brand image
1,840
Marketingmanagement
1,838
Marketing management
1,820
Electronic Commerce
1,655
E-commerce
1,606
Online-Marketing
1,528
Internet marketing
1,513
Kundenwert
1,457
Customer value
1,432
Customer integration
1,415
Kundenintegration
1,415
Vertrauen
1,338
Confidence
1,335
Einzelhandel
1,314
Retail trade
1,305
Brand
1,252
Markenartikel
1,236
Online retailing
1,201
Online-Handel
1,201
Customer service
1,119
Kundenservice
1,116
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8,413
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3,336
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18,383
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6,728
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28
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1,165
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1,044
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658
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654
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549
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549
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445
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445
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370
Ratgeber
228
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211
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159
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136
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127
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104
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104
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102
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70
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53
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47
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24
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24
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19
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Author
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Bruhn, Manfred
113
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
55
Verhoef, Peter C.
55
Han, Heesup
53
Hollebeek, Linda D.
50
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Thaichon, Park
31
Neslin, Scott A.
30
Prentice, Catherine
30
Reichwald, Ralf
30
Svensson, Göran
30
Loureiro, Sandra Maria Correia
29
Reinartz, Werner J.
29
Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
28
Matzler, Kurt
28
Sheth, Jagdish N.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Walsh, Gianfranco
27
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
Wieseke, Jan
26
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Springer Fachmedien Wiesbaden
60
IGI Global
17
American Marketing Association
10
National Bureau of Economic Research
10
Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Technische Universität Dresden
4
Wiley-VCH
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
W. Kohlhammer GmbH
3
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Arbeitsmarktservice Österreich
2
Bundesverband des Deutschen Textil-Einzelhandels
2
Bundesvereinigung Logistik
2
De Gruyter Oldenbourg
2
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Journal of business research : JBR
648
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
281
SpringerLink / Bücher
256
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
112
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
104
Cogent business & management
102
Gabler Edition Wissenschaft
102
Psychology & marketing
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
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Source
All
ECONIS (ZBW)
25,038
RePEc
66
EconStor
19
BASE
9
Other ZBW resources
7
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691
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700
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25,139
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691
Leveraging supply integration, mass customization and manufacturing flexibility capabilities and the contingency of innovation orientation
Jafari, Hamid
;
Hadi Ghaderi
;
Eslami, Mohammad H.
; …
- In:
Supply chain management
27
(
2022
)
7
,
pp. 194-210
Persistent link: https://www.econbiz.de/10013553915
Saved in:
692
Customer knowledge orientation as a key to business model innovation of free-to-fee switch
Chiu, Wen-Hong
;
Dai, Zong-Jie
;
Chi, Hui-Ru
;
Lin, Pei-Kuan
- In:
Journal of knowledge management
26
(
2022
)
11
,
pp. 401-426
Persistent link: https://www.econbiz.de/10013555464
Saved in:
693
Users taking the blame? : how service failure, recovery, and robot design affect user attributions and retention
Meyer, Nika
;
Schwede, Melanie
;
Hammerschmidt, Maik
; …
- In:
Electronic markets : EM ; the international journal of …
32
(
2022
)
4
,
pp. 2491-2505
Persistent link: https://www.econbiz.de/10013556744
Saved in:
694
Glimpse of customer engagament in hospitality and tourism : a qualitative content analysis
Ekka, Punit Moris
- In:
Romanian economic and business review
17
(
2022
)
3
,
pp. 40-49
Persistent link: https://www.econbiz.de/10013530996
Saved in:
695
Quality functions' use of customer feedback as activation triggers for absorptive capacity and value co-creation
Gremyr, Ida
;
Birch-Jensen, Andrea
;
Kumar, Maneesh
; …
- In:
International journal of operations & production management
42
(
2022
)
13
,
pp. 218-242
Persistent link: https://www.econbiz.de/10013531152
Saved in:
696
Causes of customers' cognitive dissonance and product return frequency : a Malaysian packaged food context
Phang Ing Grace
;
Pei Ling, Ricadonna
;
Osman, Zaiton
- In:
Asian journal of business and accounting : AJBA
15
(
2022
)
2
,
pp. 173-203
Persistent link: https://www.econbiz.de/10013531191
Saved in:
697
The influence of the quality of internet banking services on customer loyalty
Lotko, Aleksander
- In:
European research studies
25
(
2022
)
2B
,
pp. 259-276
Persistent link: https://www.econbiz.de/10013532125
Saved in:
698
Information needs matrix as a tool for improvement of customer service process in a manufacturing company : a case study
Ciechomski, Wiesław J.
;
Strojny, Szymon
- In:
European research studies
25
(
2022
)
2B
,
pp. 336-346
Persistent link: https://www.econbiz.de/10013532137
Saved in:
699
Antecedents of fan purchase intention for team color products
Melo Neto, Fernando Cabral de
;
Mainardes, Emerson Wagner
; …
- In:
Consumer behavior review : CBR
6
(
2022
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10013532234
Saved in:
700
Don't exclude me : being excluded in a brand community owned by other users leads consumers to avoid the brand
Schiessl, Djonata
- In:
Consumer behavior review : CBR
6
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013532239
Saved in:
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