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Kunden wünschen zunehmend Komplettlösungen, welche ihre Probleme ganzheitlich lösen, ohne dass sie selbst noch Integrationsleistungen erbringen müssen. Diese Komplettlösungen bestehen oftmals aus Produkt-, Dienstleistungs- und Softwarekomponenten, welche zu einem hybriden Produkt integriert...
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In the field of Open Innovation, virtual communities set up by companies in order to integrate customers into their … innovation process are a new and promising instrument.[...] …
Persistent link: https://www.econbiz.de/10005871074
“Crowdsourcing” is currently one of the most discussed key words among IS and innovation researchers. The major … innovation processes. But what are necessary and suitable functio-nalities and tools concerning a virtual Community for … Innovation?[...] …
Persistent link: https://www.econbiz.de/10005871076
Research has shown that idea competitions are apromising approach for integrating customers intoopen innovation … activities. Furthermore research onopen innovation shows that most innovations are theresult of intensive collaboration processes …
Persistent link: https://www.econbiz.de/10009022181