Narrow search
Showing 1 - 10 of 28,027
Cover Image
The Relationship of Market Orientation and Entrepreneurial Orientation With SME’S Performance in the Context of Pakistan
Hassan Arshad, Muhammad - 2019
Orientation with SME's Performance in Pakistan Conclusively, this study proposes a new research direction and proposition …
Persistent link: https://www.econbiz.de/10012865238
Cover Image
The Market for Entrepreneurs
Dew, Nicholas; Ramesh, Anusha; Read, Stuart - 2011
We surveyed 184 graduating MBA students using an adaptive conjoint instrument to ascertain the resources they would require for starting their own new firm rather than accepting a job offer with an existing firm. Our investigation enabled us to quantify the utility of a heterogeneous set of...
Persistent link: https://www.econbiz.de/10014042686
Cover Image
Customer relationship management and its impact on entrepreneurial marketing : a literature review
Guerola-Navarro, Vicente; Gil-Gomez, Hermenegildo; … - In: International entrepreneurship and management journal 20 (2024) 2, pp. 507-547
Persistent link: https://www.econbiz.de/10015080492
Cover Image
A study on impact of digital Marketing in costumer purchase in Chennai
Cherukur, Ram Babu; Padma Priya V - In: Journal of Contemporary Issues in Business and Government 26 (2020) 2, pp. 967-973
Persistent link: https://www.econbiz.de/10012543736
Cover Image
Entrepreneurship, innovation, and value creation : customer benefits entrepreneurs and innovators build into new products
Dlamini, Sebenzile; Barnard, Brian - In: Expert journal of marketing 8 (2020) 1, pp. 9-40
Persistent link: https://www.econbiz.de/10012612953
Cover Image
Supplier relationship marketing practices and small retailer performance in South Africa
Makhitha, KM - In: Cogent business & management 6 (2019), pp. 1-17
The purpose of the study on which this article is based, was to interrogate the relationship marketing practices of small retailers in South Africa. The researcher also explores the impact of relationship marketing practices on the performance of small retailers in South Africa (SA). Objectives...
Persistent link: https://www.econbiz.de/10012116755
Cover Image
The impact of corporate image and relationship marketing on customer loyalty in mediated customer satisfaction at SMEs
Sa'adah, Vina Ulfatus; Mugiono; Susilowati, Christin - 2023
Persistent link: https://www.econbiz.de/10014420264
Cover Image
Supplier relationship marketing practices and small retailer performance in South Africa
Makhitha, Mercy - In: The journal of accounting and management : JAM 9 (2019) 1, pp. 48-64
Persistent link: https://www.econbiz.de/10012195893
Cover Image
Innovation Capability and Customer Relationship Management in Building Competent Young Entrepreneurs
Sakti, Intan - 2017
Objective - The study aims to learn effect of Innovation Capability and Customer Relationship Management on young entrepreneur's competency.Methodology/Technique - Questionnaire used for the data collection in this study. The sampling method is probability sampling with simple random sampling...
Persistent link: https://www.econbiz.de/10012952378
Cover Image
Innovations for potential entrepreneurs in service quality and customer loyalty in the hospitality industry
Satti, Zoya Wajid; Babar, Samreen Fahim; Parveen, Shagufta - In: Asia Pacific journal of innovation and entrepreneurship … 14 (2020) 3, pp. 317-328
Persistent link: https://www.econbiz.de/10012549151