Showing 1 - 10 of 71
We consider advertising problems under an IT capacity constraint encountered by electronic retailers in a duopolistic setting. While there is a considerable amount of literature on advertising games between firms, introducing an IT capacity constraint fundamentally changes this problem. In the...
Persistent link: https://www.econbiz.de/10013113927
In Web-based environments, a site has the ability to recommend multiple items to a customer in each interaction. Traditionally, rules used to make recommendations either have single items in their consequents or have conjunctions of items in their consequents. Such rules may be of limited use...
Persistent link: https://www.econbiz.de/10013251618
Business analytics has evolved from being a novelty used by a select few to an accepted facet of conducting business. Recommender systems form a critical component of the business analytics toolkit and, by enabling firms to effectively target customers with products and services, are helping...
Persistent link: https://www.econbiz.de/10013251629
Prior work on software release policy implicitly assumes that testing stops at the time of software release. In this research, we propose an alternative release policy for custom-built enterprise-level software projects, which allows testing to continue for an additional period after the...
Persistent link: https://www.econbiz.de/10012933413
Many software products are available free of charge. While the benefits resulting from network externality have been examined in the related literature, the effect of free offer on the diffusion of new software has not been formally analyzed. We show in this study that even if other benefits do...
Persistent link: https://www.econbiz.de/10012933414
Persistent link: https://www.econbiz.de/10012815025
Search advertising marketplace is highly competitive in nature. As such, advertisers have to consider their competitors' responses when making advertising decisions, which concern both bid determination in individual keyword auction instances, and budget allocation over time at the aggregate...
Persistent link: https://www.econbiz.de/10012963756
As a new software licensing model, software-as-a-service (SaaS) is gaining tremendous popularity across the globe. In this study, we investigate the competition between a new entrant and an incumbent in a SaaS market, and derive the optimal market entry strategy for the new entrant. One...
Persistent link: https://www.econbiz.de/10012936916
Monte Carlo production in CMS has received a major boost in performance and scale since the past CHEP06 conference. The production system has been re-engineered in order to incorporate the experience gained in running the previous system and to integrate production with the new CMS event data...
Persistent link: https://www.econbiz.de/10009450294
This project provides new knowledge in the field of non-destructive and non-contact laser ultrasonic technique to monitor steel microstructure during hot rolling. Various signal processing techniques based on ultrasonic waves velocity, attenuation, backscattered noise or Poisson's ratio are...
Persistent link: https://www.econbiz.de/10015274852