The impact that the retail format has on the level of individual motivation tends to be overlooked in discussions of the determinants of organic consumption, this neglect due to the tendency to model individual and contextual factors separately. Hence, the dominant research paradigm has...

Customer scoring is widely practiced in industries such as mail order, telecommunications or financial services to identify customers for specific marketing activities. It has been suggested in the literature to score customers on the basis of the value of their transactions per unit of waiting...

We study differences in the effects of prices, non-price promotions, and brand line length on brand shares at different retail formats. Our conceptual framework rests on the presence of trip level fixed and category level variable utility components and shows how the trade-off between these...

Retail sector are developing these days in terms of profits and by increasing number of retail formats. While visiting retail outlets few things were observed. The customers are more interested in buying from organized stores and from big brands. hey are interested to spent time with their...

Growing appreciation of the novel challenges of climate change and environmental degradation is among the core drivers of the ongoing transformation in the food industry. In response to the growing costs for society and the environment, the broad reliance on large-scale and industrial methods of...