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Gratitude : an emotional appro...
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Consumer behaviour
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Consumer engagement through conditional promotions : an exploratory study
Nigam, Achint
;
Dewani, Prem Prakash
- In:
Journal of global information management
30
(
2022
)
5
,
pp. 1-19
Persistent link: https://www.econbiz.de/10012799477
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Brand and societal effects of using sex in advertisements targeted at adolescents : an experiment-based study
Bains, Karnika
;
Dewani, Prem Prakash
;
Jaiswal, Anand Kumar
-
2023
Persistent link: https://www.econbiz.de/10014387914
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3
Exploring customer engagement on social networking sites : a qualitative research enquiry
Malhan, Mohit
;
Dewani, Prem Prakash
;
Nigam, Achint
; …
- In:
Journal of global information management
30
(
2022
)
5
,
pp. 1-28
Persistent link: https://www.econbiz.de/10014308599
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Indian QSR industry : opportunities and tsrategies to harness them
Sinha, Piyush Kumar
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2012
Persistent link: https://www.econbiz.de/10009567505
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5
The legal structure and framework of luxury goods market in India : competitive or restrictive growth?
Sinha, P. K.
;
Thomas, Sujo
;
Patel, Ritesh
-
2015
Persistent link: https://www.econbiz.de/10010510771
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6
Development of modern retailing in India : it’s impacts on distribution and procurement networks and changing consumption pattern
Sinha, Piyush Kumar
;
Gokhale, Srikant
;
Thomas, Sujo
-
2012
Persistent link: https://www.econbiz.de/10009699752
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7
Organized retailing of horticultural commodities
Sinha, Piyush Kumar
;
Thomas, Sujo
-
2012
Persistent link: https://www.econbiz.de/10009699756
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8
Buying impulsive trait : an effective moderator for shopping emotions and perceived risk
Sinha, P. K.
;
Mishra, Hari Govind
;
Kaul, Surabhi
; …
-
2014
Persistent link: https://www.econbiz.de/10010337507
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9
Impact of consumer social responsibility and brand social responsibility image on brand loyalty
Sinha, P. K.
;
Mishra, Hari Govind
;
Singh, Sarabjot
-
2014
Persistent link: https://www.econbiz.de/10010337508
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10
Dominance of affective over cognitive customer satisfaction in satisfaction-loyalty relationship in service encounters
Sinha, P. K.
;
Mishra, Hari Govind
;
Kaul, Surabhi
-
2014
Persistent link: https://www.econbiz.de/10010337509
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