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among intracultural Chinese compared to intracultural German negotiations. While confirming that the national cultural value … from intra- to intercultural negotiations on the part of the seller happen: While the German seller adapts his/her level of …The present study analyzes the impact of culture on negotiation behavior in German and Chinese intra- and intercultural …
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Negotiation is an unavoidable part of any business, an important instrument of international business communication. The behavior of the negotiators is strongly influenced by their cultural background that defines the range of strategies negotiators develop as well as tactics and communication...
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phases, across different intracultural and intercultural dyads. While the actual outcomes achieved may not always be highly … differences and potential areas to improve intra and intercultural negotiation outcomes …
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