-mining techniques on more than 17 thousand wine bottles offered by online wine retailers based in the US, UK, and Australia. Findings … show that Made-in-France bottles benefit from a positive effect on prices, while, in general, Made-in-Italy, Italian …

, psychic distance, and international commitment, on export performance in Austrian small and medium-sized enterprises (SMEs …). Using survey data from 220 export ventures, this paper tests causal-effect-relationships in the proposed conceptual model … psychic distance has an impact on all measured dimensions of export success in SMEs. We found evidence that the degree of …

European wine sector finds itself in an increasingly competitive international environment, which is characterised by mature … and declining per capita wine consumption in traditional markets and increasing competition form new emerging wine … wineries in two emerging Italian wine exporting regions. It is found that the difficulties perceived in the …

between 2000 and 2013. The results suggest that France and Italy were able to pursue price discrimination in many wine export …In recent decades, New World has increased its wine export to European markets and became considerable in the global … wine competition. However, the export share of traditional wine producers has decreased; Europe still remained market …

capacity and collaboration in global marketing strategy, market intelligence gathering, export promotion and strengthening of …

current modern trends and to be able to adapt to new export strategies. …

culture might need to remodel it investment strategies. Approach: Analyzing the wine market, it will demonstrate the economic … impact on the Hexagon system and Chinese investments had created a whole new strategy.Finding: France has to rethink its …. Theory approves by a personal survey, result will be focused on French consumer in France and in Shanghai.Originality: The …