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and habits that are usually decisive in the decision making process regarding tourism services or products. For this … research, I conducted a selective direct research, whose purpose was to obtain a segmentation of consumers who purchase tourism …
Persistent link: https://www.econbiz.de/10011183033
Martin and Tesser (1989) proposed a “rumination theory” to describe an unintentional and recurrent cognitive process where the individuals dwell on recurrent negative thoughts despite the absence of immediate environmental cueing. Their motivational approach presents rumination as a...
Persistent link: https://www.econbiz.de/10009364210
Being part of the tourism industries involves many researches and analyses in different periods of time, regarding … tourist to purchase a particular tourism services. These complex variables are crucial for the final purchase decision of an … making process that should be acknowledged by marketers in order to provide the ideal tourism package. …
Persistent link: https://www.econbiz.de/10011183039
Martin and Tesser (1989) proposed a “rumination theory” to describe an unintentional and recurrent cognitive process where the individuals dwell on recurrent negative thoughts despite the absence of immediate environmental cueing. Their motivational approach presents rumination as a...
Persistent link: https://www.econbiz.de/10011074338
research findings for the shipping and tourism industries in both China and Taiwan. This study also hopes that some new …
Persistent link: https://www.econbiz.de/10013123131
Tourism is a sector in which consumers - tourists widely share their opinions, experiences and recommendations. Due to … influential factor and a significant resource of information transmission in the tourism market. Word-of-mouth has an important … and challenges for hospitality and tourism marketers. This paper aims to examine the influence of traditional word …
Persistent link: https://www.econbiz.de/10012221814
consumption at both global and tourism destinations level, increasing competition manifested on the tourist market, prompting … efforts (concerns) from tourism service providers to diversify their offer, on the one hand, and to understand and investigate … component of the tourism market in the next decade. This article aims to analyze how new technologies influence the tourism …
Persistent link: https://www.econbiz.de/10011833900
, and by protecting the consumer interests and rights. It became more and more frequent for the companies from tourism …
Persistent link: https://www.econbiz.de/10011795480
This research aimed to examine and explain the effect of brand image, tourist experience, and destination quality on brand love, Word of Mouth (WOM), recommendation, and revisit intention. The research samples included 284 domestic tourists visiting Bali at least twice in the last 5 years. The...
Persistent link: https://www.econbiz.de/10014506310
This work is centered on the study of the Corporate Responsibility (CR) of hotel firms and its influence on tourists’ complaints behavior. The methodology of the empirical study, carried out among 629 customers lodging in hotels in the city of Seville, is based on structural equations...
Persistent link: https://www.econbiz.de/10014130502