This thesis analyzes the use of certification and licensing in the field of Marketing, particularly in the area of … Direct Marketing. For example, compared to the CPA examination for Accounting, there is no such standardized mark of … achievement for marketers. Thus, there is a lack in understanding and measurement in terms of standards in Marketing and what …

, ob es sich hierbei um einen aktuellen Marketing-Trend handelt bzw. welche Mittel unternommen werden müssen, um Factory … Outlet Stores nachhaltig zu etablieren. Hierzu werden Factory Outlet Stores aus der Marketing-Perspektive analysiert, bei der …

in determining rates of product and marketing innovations among farm-based agribusinesses. These findings further …

One of the key challenges that small farmers face is marketing their products. National and international markets are …. The objective of this study was to examine marketing channels used by small Tennessee Farmers. A mail survey was sent to … received. Over half of the farmers had off farm employment. Preliminary analysis showed that 40% used direct marketing; 23 …