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~accessRights:"restricted"
~isPartOf:"Baltic journal of management"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Marketing and multicultural diversity"
~person:"Agovino, Massimiliano"
~person:"Cordes, Christian"
~person:"Hwang, Jinsoo"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Cultural identity"
~subject:"Early Adoption Target Markets"
~subject:"Electric car adoption"
~subject:"Global and local consumer culture positioning"
~subject:"Globalization"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Cultural identity
Early Adoption Target Markets
Electric car adoption
Global and local consumer culture positioning
Globalization
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
22
Konsumentenverhalten
22
Brand management
4
Dienstleistungsqualität
4
Markenführung
4
Service quality
4
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Agovino, Massimiliano
Cordes, Christian
Hwang, Jinsoo
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Ko, Eunju
7
Cleveland, Mark
3
Han, Heesup
3
Kim, Seongseop
3
Barbarossa, Camilla
2
Chun, Eunha
2
He, Jiaxun
2
Law, Chun Hung Roberts
2
Mooij, Marieke K. de
2
Moons, Ingrid
2
Wang, Cheng Lu
2
Wong, IpKin Anthony
2
Akter, Shahriar
1
Alcántara-Pilar, Juan Miguel
1
Andrews, Taylah
1
Antonetti, Paolo
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Baah, Nancy Grace
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Babu, Mujahid Mohiuddin
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Badu-Baiden, Frank
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Baltic journal of management
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Journal of business ethics : JOBE
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of travel and tourism marketing
Marketing and multicultural diversity
Journal of business research : JBR
6
Journal of retailing and consumer services
4
Journal of promotion management : innovations in planning and applied research
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Asia Pacific journal of marketing and logistics
1
Electronic commerce research
1
International Marketing Review
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
Journal of hospitality marketing & management
1
Journal of interactive marketing
1
Journal of marketing communications
1
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism management : research, policies, practice
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ECONIS (ZBW)
6
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1
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
2
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
3
Are other customer perceptions important at casino table games? : their impact on emotional responses and word-of-mouth by gender
Hwang, Jinsoo
;
Han, Heesup
- In:
Journal of travel and tourism marketing
34
(
2017
)
4/6
,
pp. 544-555
Persistent link: https://www.econbiz.de/10011729143
Saved in:
4
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
5
Effects of foodservice consumers' perceptions of face recognition payment on attitude, desire, and behavioral intentions : a cross-cultural study
Joo, Kyuhyeon
;
Kim, Jungsun
;
Hwang, Jinsoo
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 359-376
Persistent link: https://www.econbiz.de/10014513648
Saved in:
6
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
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