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~accessRights:"restricted"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International journal of market research : JMRS ; the journal of the Market Research Society"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Marketing and multicultural diversity"
~person:"Agovino, Massimiliano"
~person:"Cordes, Christian"
~person:"Hwang, Jinsoo"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Early Adoption Target Markets"
~subject:"Electric car adoption"
~subject:"Global and local consumer culture positioning"
~subject:"Globalization"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
~type_genre:"Article in journal"
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Early Adoption Target Markets
Electric car adoption
Global and local consumer culture positioning
Globalization
Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
23
Beziehungsmarketing
4
Brand management
4
Dienstleistungsqualität
4
Markenführung
4
Relationship marketing
4
Service quality
4
Brand image
3
Customer satisfaction
3
Emotion
3
Kundenzufriedenheit
3
Markenimage
3
Materialism
3
Perception
3
Wahrnehmung
3
Brand
2
Casino
2
Cultural identity
2
Gambling
2
Gastronomie
2
Globalisierung
2
Glücksspiel
2
Holiday behaviour
2
Innovation
2
Innovation adoption
2
Innovationsakzeptanz
2
International marketing
2
Internationales Marketing
2
Internet marketing
2
Italien
2
Italy
2
Kulturelle Identität
2
Markenartikel
2
Moral obligation
2
Online-Marketing
2
Restaurant industry
2
Robot
2
Roboter
2
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23
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Article in journal
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23
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English
23
Author
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Agovino, Massimiliano
Cordes, Christian
Hwang, Jinsoo
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Han, Heesup
36
Hyun, Sunghyup Sean
9
Yu, Jongsik
9
Kim, Jinkyung Jenny
8
Ko, Eunju
8
Law, Chun Hung Roberts
8
Kim, Insin
7
Chua, Bee-Lia
6
Kim, Seongseop
6
Vitell, Scott J.
6
Wong, IpKin Anthony
6
Hoffmann, Stefan
5
Hung, Kam
5
Kim, Kyung Hoon
5
Kim, Wansoo
5
Lee, Jin-soo
5
Lee, Seonjeong
5
Liu, Chih-Hsing
5
Mattila, Anna S.
5
Prayag, Girish
5
Singh, Jatinder Jit
5
Tang, Liang
5
Ahn, Jiseon
4
Bae, Joonheui
4
Gentina, Élodie
4
Gursoy, Dogan
4
Hanks, Lydia
4
Hsu, Cathy H. C.
4
Islam, Tahir
4
Jeong, Miyoung
4
Koo, Bonhak
4
Koo, Chulmo
4
Lee, Sanghyeop
4
Lehto, Xinran Y.
4
Line, Nathaniel D.
4
Mathur, Anil
4
Moon, Hyoungeun
4
Moschis, George P.
4
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International journal of market research : JMRS ; the journal of the Market Research Society
International marketing review
Journal of business ethics : JOBE
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of hospitality marketing & management
Journal of travel and tourism marketing
Marketing and multicultural diversity
Journal of business research : JBR
16
Journal of retailing and consumer services
12
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
International journal of hospitality management
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of marketing
3
Journal of marketing communications
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
Tourism and hospitality research : the surrey quarterly review
3
Economia politica : journal of analytical and institutional economics
2
International journal of consumer studies
2
International journal of contemporary hospitality management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
Journal of interactive marketing
2
Journal of promotion management : JPM
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
Tourism management : research, policies, practice
2
Applied economics
1
Asia Pacific journal of marketing and logistics
1
Baltic journal of management
1
Economics of innovation and new technology
1
Electronic commerce research
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
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ECONIS (ZBW)
23
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21
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
22
Innovative marketing strategies for the successful construction of drone food delivery services : merging TAM with TPB
Choe, Ja Young
;
Kim, Jinkyung Jenny
;
Hwang, Jinsoo
- In:
Journal of travel and tourism marketing
38
(
2021
)
1
,
pp. 16-30
Persistent link: https://www.econbiz.de/10012440350
Saved in:
23
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
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