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~accessRights:"restricted"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Marketing and multicultural diversity"
~person:"Cordes, Christian"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Mai, Robert"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Brand image"
~subject:"Electric car adoption"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Brand image
Electric car adoption
Konsumentenverhalten
Marktsegmentierung
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Viral marketing
Consumer behaviour
7
Globalisierung
2
Globalization
2
International marketing
2
Internationales Marketing
2
Nachhaltige Entwicklung
2
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2
Welt
2
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Eco-Friendly Functional Food
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Elektrizitätswirtschaft
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7
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Cordes, Christian
Laroche, Michel
Loureiro, Sandra Maria Correia
Mai, Robert
Pelsmacker, Patrick de
Verhoef, Peter C.
Hoffmann, Stefan
4
Christodoulides, George
3
He, Jiaxun
3
Li, Tongzhe
3
Magnusson, Peter
3
Messer, Kent D.
3
Agovino, Massimiliano
2
Aiking, Harry
2
Asche, Frank
2
Balderjahn, Ingo
2
Barbarossa, Camilla
2
Binder, Martin
2
Blankenberg, Ann-Kathrin
2
Boer, Johannes de
2
Bronnmann, Julia
2
Brooks, Jeremy S.
2
Caputo, Vincenzina
2
Castiglione, Concetta
2
Cleveland, Mark
2
Diallo, Mbaye Fall
2
Ge, Jiaye
2
Gorton, Matthew
2
Guzman, Francisco
2
Han, C. M.
2
Kecinski, Maik
2
Koo, Yoonmo
2
Lasarov, Wassili
2
Mazzocchi, Mario
2
Michaelidou, Nina
2
Mooij, Marieke K. de
2
Moon, Byeong-joon
2
Moons, Ingrid
2
Nayga, Rodolfo M.
2
Ricci, Elena Claire
2
Stranieri, Stefanella
2
Takahashi, Ryo
2
Tocco, Barbara
2
Wang, Cheng Lu
2
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Marketing and multicultural diversity
Journal of business research : JBR
18
Journal of retailing and consumer services
11
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of retailing
4
Journal of the Academy of Marketing Science
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of business ethics : JOBE
3
Journal of marketing
3
Journal of marketing communications
3
International journal of consumer studies
2
International journal of hospitality management
2
International journal of retail & distribution management
2
Journal of interactive marketing
2
Journal of promotion management : JPM
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Baltic journal of management
1
Business & society
1
Electronic commerce research
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of business ethics : JBE
1
Journal of communication management
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
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ECONIS (ZBW)
7
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1
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
2
The backfire effect of sustainable social cues : new evidence on social moral licensing
Lasarov, Wassili
;
Mai, Robert
;
Hoffmann, Stefan
- In:
Ecological economics : the transdisciplinary journal of …
195
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013253970
Saved in:
3
Under which conditions are consumers ready to boycott or buycott? : the roles of hedonism and simplicity
Hoffmann, Stefan
;
Balderjahn, Ingo
;
Seegebarth, Barbara
; …
- In:
Ecological economics : the transdisciplinary journal of …
147
(
2018
),
pp. 167-178
Persistent link: https://www.econbiz.de/10011989661
Saved in:
4
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
5
Hungry bellies have no ears : how and why hunger inhibits sustainable consumption
Hoffmann, Stefan
;
Mai, Robert
;
Lasarov, Wassili
; …
- In:
Ecological economics : the transdisciplinary journal of …
160
(
2019
),
pp. 96-104
Persistent link: https://www.econbiz.de/10012169461
Saved in:
6
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
7
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
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