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The impact of social media campaigns on the success of new product introductions

Baum, Daniela; Spann, Martin; Füller, Johann; … - In: Journal of retailing and consumer services 50 (2019), pp. 289-297

Persistent link: https://www.econbiz.de/10012114164

Machiavellianism or morality : which behavior pays off in online innovation contests?

Hutter, Katja; Füller, Johann; Hautz, Julia; Bilgram, … - In: Journal of management information systems : JMIS 32 (2015) 3, pp. 197-228

Persistent link: https://www.econbiz.de/10011435879

Crowdsourcing as a service : from pilot projects to sustainable innovation routines

Füller, Johann; Hutter, Katja; Kröger, Niclas - In: International journal of project management : the … 39 (2021) 2, pp. 183-195

Persistent link: https://www.econbiz.de/10012514709

Innovation labs from a participants' perspective

Fecher, Florian; Winding, Johanna; Hutter, Katja; … - In: Journal of business research : JBR 110 (2020), pp. 567-576

Persistent link: https://www.econbiz.de/10012237899

Taming wicked civic challenges with an innovative crowd

Brunswicker, Sabine; Bilgram, Volker; Füller, Johann - In: Business horizons 60 (2017) 2, pp. 167-177

Persistent link: https://www.econbiz.de/10011653630

The role of professionalism in innovation contest communities

Füller, Johann; Hutter, Katja; Hautz, Julia; Matzler, Kurt - In: Long range planning : LRP ; international journal of … 50 (2017) 2, pp. 243-259

Persistent link: https://www.econbiz.de/10011706284

Innovation analytics : leveraging artificial intelligence in the innovation process

Kakatkar, Chinmay; Bilgram, Volker; Füller, Johann - In: Business horizons 63 (2020) 2, pp. 171-181

Persistent link: https://www.econbiz.de/10012172018

How AI revolutionizes innovation management - perceptions and implementation preferences of AI-based innovators

Füller, Johann; Hutter, Katja; Wahl, Julian; Bilgram, … - In: Technological forecasting & social change : an … 178 (2022), pp. 1-22

Persistent link: https://www.econbiz.de/10013349083

Unlocking laggard markets: innovation without high tech

Matzler, Kurt; A. Mooradian, Todd; Füller, Johann; … - In: Journal of Business Strategy 35 (2014) 2, pp. 19-25

Purpose – In every market there are non-consumers – potential customers that withstand an innovation. A common reason …/value – While most companies try to innovate faster than their competitors to defend their market leadership, laggard innovation …

Persistent link: https://www.econbiz.de/10014847169