Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~person:"Zaccour, Georges"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Should non-genuine products be...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Advertising
14
Werbung
14
Game theory
8
Preismanagement
8
Pricing strategy
8
Spieltheorie
8
Consumer behaviour
4
Konsumentenverhalten
4
Theorie
4
Theory
4
Differential games
3
Distribution channel
3
Dynamic game
3
Dynamisches Spiel
3
Vertriebsweg
3
Advertising effects
2
Brand
2
Brand image
2
Brand management
2
Charitable organization
2
Charities
2
Fundraising
2
Gemeinnützige Organisation
2
Lieferkette
2
Management style
2
Markenartikel
2
Markenführung
2
Markenimage
2
OR in marketing
2
Pricing
2
Product counterfeiting
2
Product quality
2
Produktpiraterie
2
Produktqualität
2
Quality
2
Reputation
2
Strategic consumers
2
Supply chain
2
Werbewirkung
2
Advertising and pricing
1
more ...
less ...
Online availability
All
Undetermined
Free
6
Type of publication
All
Article
13
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
13
Aufsatz in Zeitschrift
13
Language
All
English
14
Author
All
Zaccour, Georges
Eisend, Martin
29
Septianto, Felix
27
Taylor, Charles Raymond
24
Thisse, Jacques-François
23
Anderson, Simon P.
17
Rosengren, Sara
17
Yoon, Sukki
17
Dahlén, Micael
16
Ford, John B.
16
Huh, Jisu
16
Stafford, Marla Royne
16
Hudders, Liselot
15
Mueller, Barbara
15
Pelsmacker, Patrick de
15
Campbell, Colin L.
14
Chan, Kara
14
Dens, Nathalie
14
Karray, Salma
14
Straume, Odd Rune
14
Yoon, Hye Jin
14
Diehl, Sandra
13
Neary, J Peter
13
Wu, Linwan
13
Bellman, Steven
12
Choi, Yung Kyun
12
Leahy, Dermot
12
Mukherjee, Arijit
12
Anderson, Simon P
11
Boone, Jan
11
Klemperer, Paul
11
Martín Herrán, Guiomar
11
Okazaki, Shintaro
11
Peitz, Martin
11
Persson, Lars
11
Siciliani, Luigi
11
Spagnolo, Giancarlo
11
Vasconcelos, Helder
11
Wilbur, Kenneth C.
11
Dodoo, Naa Amponsah
10
more ...
less ...
Published in...
All
European journal of operational research : EJOR
4
Omega : the international journal of management science
3
International journal of production economics
2
Economics letters
1
IMA journal of management mathematics
1
Journal of economic dynamics & control
1
Lecture Notes in Economics and Mathematical Systems
1
Operations research letters
1
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategic pricing and
advertising
in the presence of a counterfeiter
Buratto, Alessandra
;
Grosset, Luca
;
Zaccour, Georges
- In:
IMA journal of management mathematics
27
(
2016
)
3
,
pp. 397-418
Persistent link: https://www.econbiz.de/10011593259
Saved in:
2
Inverted-U aggregate investment curves in a dynamic game of
advertising
Lambertini, Luca
;
Zaccour, Georges
- In:
Economics letters
132
(
2015
),
pp. 34-38
Persistent link: https://www.econbiz.de/10011431108
Saved in:
3
Quality effects in different
advertising
models - an impulse control approach
Reddy, Puduru V.
;
Wrzaczek, Stefan
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
255
(
2016
)
3
,
pp. 984-995
Persistent link: https://www.econbiz.de/10011556545
Saved in:
4
Optimal dynamic management of a charity under imperfect altruism
Crettez, Bertrand
;
Hayek, Naila
;
Zaccour, Georges
- In:
Omega : the international journal of management science
100
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012494651
Saved in:
5
Pricing and
advertising
in a supply chain in the presence of strategic consumers
Farshbaf-Geranmayeh, Amir
;
Zaccour, Georges
- In:
Omega : the international journal of management science
101
(
2021
),
pp. 1-20
Persistent link: https://www.econbiz.de/10012494662
Saved in:
6
Existence and uniqueness of optimal dynamic pricing and
advertising
controls without concavity
Crettez, Bertrand
;
Hayek, Naila
;
Zaccour, Georges
- In:
Operations research letters
46
(
2018
)
2
,
pp. 199-204
Persistent link: https://www.econbiz.de/10011824880
Saved in:
7
When should a retailer invest in brand
advertising
?
Pnevmatikos, Nikolaos
;
Vardar, Baris
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
267
(
2018
)
2
,
pp. 754-764
Persistent link: https://www.econbiz.de/10011812741
Saved in:
8
Brand imitation: a dynamic-game approach
Crettez, Bertrand
;
Hayek, Naila
;
Zaccour, Georges
- In:
International journal of production economics
205
(
2018
),
pp. 139-155
Persistent link: https://www.econbiz.de/10011931420
Saved in:
9
Optimal pricing and
advertising
policies for a one-time entertainment event
Jørgensen, Steffen
;
Zaccour, Georges
- In:
Journal of economic dynamics & control
100
(
2019
),
pp. 395-416
Persistent link: https://www.econbiz.de/10012130992
Saved in:
10
Assessing the profitability of cooperative
advertising
programs in competing channels
Karray, Salma
;
Martín Herrán, Guiomar
;
Zaccour, Georges
- In:
International journal of production economics
187
(
2017
),
pp. 142-158
Persistent link: https://www.econbiz.de/10011705120
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
