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Categorizing cruise lines by passenger perceived experience
Li, Yiwei; Kwortnik, Robert - In: Journal of travel research : a quarterly publication of … 56 (2017) 7, pp. 941-956
Persistent link: https://www.econbiz.de/10011731364
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360i generates nearly $ 1 billion in revenue for internet paid-search clients
Geraghty, Kevin; Sonmezer, Eric; Maron, Matthew; Ruble, … - In: Interfaces : the INFORMS journal on the practice of … 47 (2017) 1, pp. 24-37
Persistent link: https://www.econbiz.de/10011671880
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Pervasive information gathering and data mining for efficient business administration
Garrigos-Simon, Fernando J.; Llorente, Roberto; Morant, … - In: Journal of vacation marketing : an international journal 22 (2016) 4, pp. 295-306
Persistent link: https://www.econbiz.de/10011634762
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Content-based model of web search behavior : an application to TV show search
Liu, Jia; Toubia, Olivier; Hill, Shawndra - In: Management science : journal of the Institute for … 67 (2021) 10, pp. 6378-6398
Persistent link: https://www.econbiz.de/10012666157
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On realising the utopian potential of big data analytics for maximising return on marketing investments
Benoit, D. F.; Lessmann, Stefan; Verbeke, Wouter - In: Journal of marketing management : JMM ; journal of the … 36 (2020) 3/4, pp. 233-247
Persistent link: https://www.econbiz.de/10012248937
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Content analysis of seafood e-commerce sites using a text mining approach : a case study of Japan
Taka, Terumasa - In: Journal of international food & agribusiness marketing 36 (2024) 2, pp. 316-327
Persistent link: https://www.econbiz.de/10014574072
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Analysing customers reactions on social media promotional campaigns : a text-mining approach
Saxena, Anant; Chaturvedi, K. R.; Rakesh, Sapna - In: Paradigm : the journal of Institute of Management Technology 22 (2018) 1, pp. 80-99
Persistent link: https://www.econbiz.de/10012161085
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Vungle Inc. improves monetization using big data analytics
De Reyck, Bert; Fragkos, Ioannis; Grushka-Cockayne, Yael; … - In: Interfaces : the INFORMS journal on the practice of … 47 (2017) 5, pp. 454-466
Persistent link: https://www.econbiz.de/10011762987
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Precision advertising and optimisation strategy based on big data algorithms
Pan, Hailan; Yin, Shi - In: International journal of information technology and … 22 (2023) 3/4, pp. 203-212
Persistent link: https://www.econbiz.de/10014319383
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Methods and innovations for multimedia database content management
Chen, Shu-ching (contributor); Shyu, Mei-Ling (contributor) - 2012
"This book highlights original research on new theories, algorithms, technologies, system design, and implementation in multimedia data engineering and management with an emphasis on automatic indexing, tagging, high-order ranking, and rule mining"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727438