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Can't buy me love ... or can i? : social capital attainment through conspicuous consumption in virtual environments

Hinz, Oliver; Spann, Martin; Hann, Il-Horn - In: Information systems research : ISR 26 (2015) 4, pp. 859-870

Persistent link: https://www.econbiz.de/10011420860

The interplay between online consumer reviews and recommender systems : an experimental analysis

Baum, Daniela; Spann, Martin - In: International journal of electronic commerce : IJEC 19 (2014/2015) 1, pp. 129-162

Persistent link: https://www.econbiz.de/10011433889

Behavioral biases in marketing

Dowling, Katharina; Guhl, Daniel; Klapper, Daniel; … - In: Journal of the Academy of Marketing Science 48 (2020) 3, pp. 449-477

Persistent link: https://www.econbiz.de/10012290965

Effectiveness of location-based advertising and the impact of interface design

Molitor, Dominik; Spann, Martin; Ghose, Anindya; … - In: Journal of management information systems : JMIS 37 (2020) 2, pp. 431-456

Persistent link: https://www.econbiz.de/10012262560

Positive customer churn : an application to online dating

Dechant, Andrea; Spann, Martin; Becker, Jan U. - In: Journal of service research 22 (2019) 1, pp. 90-100

Persistent link: https://www.econbiz.de/10012005779

Pre-release consumer buzz

Houston, Mark B.; Kupfer, Ann-Kristin; Hennig-Thurau, … - In: Journal of the Academy of Marketing Science 46 (2018) 2, pp. 338-360

Persistent link: https://www.econbiz.de/10011844820

Algorithmic Pricing : Implications for Consumers, Managers, and Regulators

Spann, Martin; Bertini, Marco; Koenigsberg, Oded; … - National Bureau of Economic Research - 2024

Over the past decade, an increasing number of firms have delegated pricing decisions to algorithms in consumer markets such as travel, entertainment, and retail; business markets such as digital advertising; and platform markets such as ride-sharing. This trend, driven primarily by the increased...

Persistent link: https://www.econbiz.de/10014576568

Dynamic pricing and reference price effects

Prakash, David Z.; Spann, Martin - In: Journal of business research : JBR 152 (2022), pp. 300-314

Persistent link: https://www.econbiz.de/10013493986

How observation of other shoppers increases the in-store use of mobile technology

Darvasi, Gábor; Spann, Martin; Zubcsek, Peter Pal - In: Journal of retailing and consumer services 77 (2024), pp. 1-10

Persistent link: https://www.econbiz.de/10014462365

Buyer behavior in pay-what-you-want pricing

Stich, Lucas; Spann, Martin - In: New directions in behavioral pricing research, (pp. 117-141). 2024

Persistent link: https://www.econbiz.de/10014635457