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Assessing endogeneity issues in international marketing research
Jean, Ruey-Jer Bryan; Deng, Ziliang; Kim, Daekwan; … - In: International marketing review 33 (2016) 3, pp. 483-512
Persistent link: https://www.econbiz.de/10011487079
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Signaling and technological marketing tools for exporters
Ferro, Esteban - 2011
Besides superior productivity, what other firm characteristics are associated with export success? This empirical study identifies the effects of signaling tools (foreign technical license, International Standards Organization certification, and review of financial statements) and Internet tools...
Persistent link: https://www.econbiz.de/10011394840
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Spontaneity and international marketing performance
Souchon, Anne L.; Hughes, Paul; Farrell, Andrew M.; … - In: International marketing review 33 (2016) 5, pp. 671-690
Persistent link: https://www.econbiz.de/10011620305
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Cross-national research and international business : an interdisciplinary path
Chabowski, Brian R.; Samiee, Saeed; Hult, G. Tomas M. - In: International business review : the official journal of … 26 (2017) 1, pp. 89-101
Persistent link: https://www.econbiz.de/10011628848
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The first export order : a marketing innovation revisited
Crick, Dave; Crick, James - In: Journal of strategic marketing 24 (2016) 2, pp. 77-89
Persistent link: https://www.econbiz.de/10011577602
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International distribution : a cross-cultural reading of intermediation
Cassière, François; Noireaux, Virginie - In: Global intermediation and logistics service providers, (pp. 243-264). 2017
Persistent link: https://www.econbiz.de/10011731132
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Strategien im internationalen Verlagsmarketing
Schulte-Hillen, Gerd; Ganz, Axel; Althans, Jürgen - In: Die Betriebswirtschaft : DBW 61 (2001) 4, pp. 478-492
Persistent link: https://www.econbiz.de/10001605330
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Export market penetration dynamics
Steinberg, Joseph B. - In: Journal of international economics 145 (2023), pp. 1-24
Persistent link: https://www.econbiz.de/10014480088
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The constant market share model applied to Brazilian yerba mate exports, 2001-2020
Oliveira, Twanny Emmanuelly Gomes de; Freitas, Clailton … - In: Estudios de economía aplicada : revista promovida por … 41 (2023) 2, pp. 68-86
Persistent link: https://www.econbiz.de/10014330417
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Export markets : substitutes, complements, or independent?
Aranguren Querejeta, Mari José; Lucio Fernández, Juan de - In: Applied economics letters 28 (2021) 3, pp. 165-169
Persistent link: https://www.econbiz.de/10012415129