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Metatheory of network manageme...
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Questioning the theory-praxis gap in marketing : types and drivers of research implementation
Möller, K. E. Kristian
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1163-1172
Persistent link: https://www.econbiz.de/10011725650
Saved in:
2
Orchestrating innovation networks : alignment and orchestration profile approach
Hurmelinna-Laukkanen, Pia
;
Möller, K. E. Kristian
; …
- In:
Journal of business research : JBR
140
(
2022
),
pp. 170-188
Persistent link: https://www.econbiz.de/10013040660
Saved in:
3
Clearing the paradigmatic fog : how to move forward in business marketing research
Möller, K. E. Kristian
;
Halinen, Aino
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 280-300
Persistent link: https://www.econbiz.de/10013259083
Saved in:
4
Networks, ecosystems, fields, market systems? : making sense of the business environment
Möller, K. E. Kristian
;
Nenonen, Suvi
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 380-399
Persistent link: https://www.econbiz.de/10012322102
Saved in:
5
Network management in emergent high-tech business contexts : critical capabilities and activities
Nordin, Fredrik
;
Ravald, Annika
;
Möller, K. E. Kristian
; …
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 89-101
Persistent link: https://www.econbiz.de/10011942248
Saved in:
6
Extending the boundaries of corporate branding : an exploratory study of the influence of brand familiarity in recruitment practices through social media by B2B firms
Kumar, Ashish
;
Möller, K. E. Kristian
- In:
Corporate reputation review : an international journal
21
(
2018
)
3
,
pp. 101-114
Persistent link: https://www.econbiz.de/10011915390
Saved in:
7
Managing business and innovation networks : from strategic nets to business fields and ecosystems
Möller, K. E. Kristian
;
Halinen, Aino
- In:
Industrial marketing management : the international …
67
(
2017
),
pp. 5-22
Persistent link: https://www.econbiz.de/10011822005
Saved in:
8
Alliance capabilities : a systematic review and future research directions
Kohtamäki, Marko
;
Rabetino, Rodrigo
;
Möller, K. E. …
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 188-201
Persistent link: https://www.econbiz.de/10011822217
Saved in:
9
IMP thinking and IMM : co-creating value for business marketing
Möller, K. E. Kristian
;
Halinen, Aino
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 18-31
Persistent link: https://www.econbiz.de/10011822279
Saved in:
10
Comment on "clearing the paradigmatic fog : how to move forward in business marketing research : a response to Möller and Halinen (2022)"
Lilien, Gary L.
;
Wuyts, Stefan
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 502-504
Persistent link: https://www.econbiz.de/10014231311
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